Website traffic
How much traffic does whirlpool.com get?
2.53M
+2.18%MoMEstimated monthly visits
2.74M1.83M913.84K0
Global rank
20,552
Country rank · United States
5,447
Category rank · E-commerce and Shopping
49
Average visit duration
03:03
Pages per visit
3.78
Bounce rate
46.26%
Domain age
28 years
Search share
44.9%
Sources
Where does whirlpool.com's traffic come from?
- Search44.9%
- Direct27.5%
- Paid search7.8%
- Referrals6.7%
- Display ads4.4%
- Social3.4%
- Email3.1%
- Generative AI1.3%
- Other0.8%
Regions
Which countries visit whirlpool.com?
- United States67.4%
- Brazil13.6%
- India2.5%
- Mexico2.0%
- Canada2.0%
See how whirlpool.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to whirlpool.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- whirlpoolBRAND39.51K137.01K29%
- whirlpool refrigeratorBRAND4.78K15.28K31%
- whirlpool.comBRAND2.28K1.3K175%
- whirlpool dishwasherBRAND2.15K7.04K31%
- whirlpool appliance repairBRAND1.47K2.64K56%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
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What does whirlpool.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 917.3 KiB
- Hosting
- AMAZON-AES · AS14618
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 68 days
Page and SEO
- Final URL
- https://www.whirlpool.com/
- Title
- Home, Kitchen & Laundry Appliances & Products | Whirlpool
- Description
- Choose Whirlpool products and home appliances and trust they’ll handle your family’s chores with care. Find the right Whirlpool® Appliance to manage your needs.
- Cross-origin redirect
- Yes
- Word count
- 4,125
- Internal / external links
- 179 / 21
- Canonical
- https://www.whirlpool.com/
- Language
- en-US
- H1 / H2
- 2 / 12
- Images missing alt
- 8 / 95
- Hreflang
- en-ca · fr-ca
- OG / Twitter
- OG
- Feed / Manifest / AMP
- Manifest
Technology and tracking3 tracking
- Technology clues
- jQuery · React · Consent manager
- Tracking clues
- Google Tag Manager · Meta Pixel · Microsoft Ads
- External script hosts
- rum.hlx.page · cdn.cookielaw.org · assets.adobedtm.com · a42cdn.usablenet.com · fast.fonts.net · apps.bazaarvoice.com · connect.facebook.net
- Social links
- instagram.com · facebook.com · youtube.com
- Security headers
- 0 / 6
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- google · selector2 · k1 · s1 · s2
- Mail stack
- Google Workspace
- IPv6
- No AAAA
- Site verification TXT
- Adobe · Apple · Atlassian · Canva · Facebook · Google · 3 more
- SOA
- ns.whirlpool.com
- NS
- ns.whirlpool.com. · ns2.whirlpool.com.
- MX
- 1 ASPMX.L.GOOGLE.com. · 10 ASPMX2.GOOGLEMAIL.com. · 10 ASPMX3.GOOGLEMAIL.com. · 2 more
Hosting and networkAS14618
- A
- 54.175.185.69
- Hosting ASN
- AS14618 · 54.174.0.0/15
- Hosting organization
- AMAZON-AES - Amazon.com, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- ec2-54-175-185-69.compute-1.amazonaws.com
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- Sectigo RSA Organization Validation Secure Server CA
- Certificate remaining
- 68 days
- Certificate SAN
- DNS:maytag.com · DNS:amana.com · DNS:blog.gladiatorgarageworks.com · DNS:boundbynothing.jennair.com · 16 more
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 0
Well-known public paths
- Present / checked
- 0 / 5
Website information
When was whirlpool.com registered?
- Domain
- whirlpool.com
- Registration status
- Domain registered
- Registered
- 1998-12-10
- Registrar
- CSC Corporate Domains, Inc.
- Expires
- 2026-12-09
- Domain age
- 28 years
- DNSSEC
- No
- Registry status
- client transfer prohibited
Similar sites
What sites are similar to whirlpool.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.