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water.com

water.com had about 833.97K visits in September 2026, down 8.22% from August; the top source is direct.

Water Delivery for Your Home & Business | Primo Brands™

Website traffic

How much traffic does water.com get?

833.97K

-8.22%MoMEstimated monthly visits
7891.04M694.13K347.07K0
Global rank

64,787

Country rank · United States

14,216

Category rank · Beverages

30

Average visit duration

01:26

Pages per visit

2.51

Bounce rate

56.28%

Domain age

32 years

Search share

15.8%

Sources

Where does water.com's traffic come from?

  • Direct
    29.9%
  • Paid search
    18.3%
  • Search
    15.8%
  • Display ads
    15.2%
  • Social
    8.1%
  • Other
    5.4%
  • Referrals
    5.4%
  • Email
    1.7%
  • Generative AI
    0.2%

Regions

Which countries visit water.com?

  • United States
    93.3%
  • Canada
    2.1%
  • Venezuela
    0.3%
  • Uganda
    0.3%
  • Vietnam
    0.3%

See how water.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to water.com?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. primo waterBRAND47.65K30.25K158%
  2. primoBRAND7K54.49K13%
  3. primo water dispenserBRAND4.02K5.68K71%
  4. primo water loginBRAND2.42K9.41K26%
  5. primo brandsBRAND2.08K10.41K20%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does water.com show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
2.0 MiB
Hosting
AMAZON-AES · AS14618
Email authentication
SPF · DMARC reject
TLS
TLSv1.2 · 163 days
Page and SEO
Title
Water Delivery for Your Home & Business | Primo Brands™
Description
Stay refreshed anywhere with our reliable beverage and water delivery to your home and office. Experience premium taste and service from Primo Water.
Cross-origin redirect
Yes
Word count
1,543
Internal / external links
60 / 18
Canonical
https://www.water.com/
Language
en
H1 / H2
1 / 5
Images missing alt
36 / 51
OG / Twitter
OG · Twitter
OG locale
en_US
Technology and tracking1 tracking
Technology clues
Next.js · Tailwind · React · PayPal · Bot protection
Tracking clues
Google Tag Manager
Social links
facebook.com · instagram.com · tiktok.com · linkedin.com · youtube.com
Security headers
0 / 6
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
DKIM selectors
s1 · s2
Mail stack
Microsoft 365
IPv6
No AAAA
Site verification TXT
Google · Microsoft
SOA
ns-1984.awsdns-56.co.uk
NS
ns-1511.awsdns-60.org. · ns-1984.awsdns-56.co.uk. · ns-230.awsdns-28.com. · 1 more
MX
0 water-com.mail.protection.outlook.com. · 20 smtp.water.com.
Hosting and networkAS14618
A
54.161.252.50 · 44.193.68.121
Hosting ASN
AS14618 · 54.160.0.0/14
Hosting organization
AMAZON-AES - Amazon.com, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
ec2-54-161-252-50.compute-1.amazonaws.com
TLS
TLSv1.2 · Verified
Certificate issuer
Amazon RSA 2048 M04
Certificate remaining
163 days
Certificate SAN
DNS:water.com · DNS:*.water.com
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
AI explicitly disallowed
0
AI explicitly allowed
16
Well-known public paths
Present / checked
0 / 5

Website information

When was water.com registered?

Domain
water.com
Registration status
Domain registered
Registered
1994-08-31
Registrar
GoDaddy Corporate Domains, LLC
Expires
2035-08-30
Domain age
32 years
DNSSEC
No
Registry status
client transfer prohibited

Similar sites

What sites are similar to water.com?

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.