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visitbritain.com

visitbritain.com had about 354.22K visits in September 2026, down 9.92% from August; most traffic is search.

The Official Website For UK Tourism | VisitBritain

Website traffic

How much traffic does visitbritain.com get?

354.22K

-9.92%MoMEstimated monthly visits
789424.7K283.13K141.57K0
Global rank

146,017

Country rank · Germany

37,937

Category rank · Travel and Tourism

880

Average visit duration

00:36

Pages per visit

1.90

Bounce rate

43.78%

Domain age

29 years

Search share

71.3%

Sources

Where does visitbritain.com's traffic come from?

  • Search
    71.3%
  • Direct
    11.6%
  • Referrals
    11.4%
  • Generative AI
    2.4%
  • Social
    2.4%
  • Paid search
    0.3%
  • Display ads
    0.3%
  • Email
    0.3%
  • Other
    0.0%

Regions

Which countries visit visitbritain.com?

  • United Kingdom
    15.0%
  • United States
    9.0%
  • Germany
    6.6%
  • France
    6.3%
  • Italy
    4.1%

See how visitbritain.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to visitbritain.com?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. liverpool20.71K4.2M1%
  2. brighton6.87K524.53K1%
  3. uk5.84K490.75K1%
  4. newcastle5.68K518.65K1%
  5. manchester4.87K262.62K2%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does visitbritain.com show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
574.3 KiB
Hosting
AMAZON-02 · AS16509
Email authentication
SPF · DMARC reject
TLS
TLSv1.3 · 80 days
Page and SEOSchema 6
Title
The Official Website For UK Tourism | VisitBritain
Description
Let VisitBritain provide you with fresh perspectives of the UK's diverse cities, modern twists, historic icons, and green spaces full of unexpected gems.
Cross-origin redirect
Yes
Word count
3,382
Internal / external links
78 / 12
Canonical
https://www.visitbritain.com/en
Language
en-gb
H1 / H2
1 / 25
Images missing alt
1 / 60
Schema
GovernmentOrganization · ImageObject · Organization · PostalAddress · WebPage · WebSite
Hreflang
x-default · en · fr · de · es · it · ar
OG / Twitter
OG · Twitter
OG locale
en
Feed / Manifest / AMP
Manifest
Technology and tracking3 tracking
Technology clues
Cloudflare · jQuery · Consent manager
Tracking clues
Google Tag Manager · Google Analytics · Cloudflare Web Analytics
External script hosts
cdn-ukwest.onetrust.com · cdn-sitegainer.com · cdn.jsdelivr.net · static.cloudflareinsights.com
Social links
youtube.com · instagram.com · instagram.com · facebook.com · twitter.com · youtube.com · tiktok.com
Generator
Drupal 11 (https://www.drupal.org)
Security headers
0 / 6
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
MTA-STS / BIMI
MTA-STS
DKIM selectors
s1 · s2
IPv6
No AAAA
Site verification TXT
Google · Microsoft
SOA
dns1.safenames.com
NS
dns1.safenames.com. · dns2.safenames.net. · dns3.safenames.org.
MX
10 cluster8.eu.messagelabs.com.
Hosting and networkAS16509
A
52.211.85.12
Hosting ASN
AS16509 · 52.208.0.0/13
Hosting organization
AMAZON-02 - Amazon.com, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
ec2-52-211-85-12.eu-west-1.compute.amazonaws.com
TLS
TLSv1.3 · Verified
Certificate issuer
YR2
Certificate remaining
80 days
Certificate SAN
DNS:visitbritain.com

Website information

When was visitbritain.com registered?

Domain
visitbritain.com
Registration status
Domain registered
Registered
1997-04-22
Registrar
SafeNames Ltd.
Expires
2028-04-23
Domain age
29 years
DNSSEC
No
Registry status
client delete prohibited · client transfer prohibited · client update prohibited

Similar sites

What sites are similar to visitbritain.com?

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.