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vanguard.com.au

vanguard.com.au had about 1.02M visits in September 2026, down 20.11% from August; the top source is direct.

Discover a strong & steady future with Vanguard Australia | Vanguard Australia

Website traffic

How much traffic does vanguard.com.au get?

1.02M

-20.11%MoMEstimated monthly visits
7891.5M997.68K498.84K0
Global rank

35,722

Country rank · Australia

664

Category rank · Investing

7

Average visit duration

03:12

Pages per visit

6.65

Bounce rate

34.90%

Search share

37.3%

Sources

Where does vanguard.com.au's traffic come from?

  • Direct
    43.9%
  • Search
    37.3%
  • Email
    6.8%
  • Social
    4.5%
  • Referrals
    3.7%
  • Paid search
    2.5%
  • Display ads
    0.8%
  • Generative AI
    0.5%
  • Other
    0.0%

Regions

Which countries visit vanguard.com.au?

  • Australia
    90.8%
  • United States
    2.4%
  • Singapore
    1.4%
  • New Zealand
    0.9%
  • United Kingdom
    0.6%

See how vanguard.com.au compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to vanguard.com.au?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. vanguardBRAND50.18K1.34M4%
  2. vgs11.59K56.52K21%
  3. vanguard loginBRAND6.9K428.57K2%
  4. vanguard superBRAND4.53K5.82K78%
  5. vangaurd3.41K57.3K6%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does vanguard.com.au show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
214.6 KiB
Hosting
AS-VANGUARD · AS32701
Email authentication
SPF · DMARC quarantine
TLS
TLSv1.2 · 177 days
Page and SEO
Title
Discover a strong & steady future with Vanguard Australia | Vanguard Australia
Description
Our managed funds, ETFs, super and pension accounts, and valuable insights to help make investment simple for investors and financial advisers.
Cross-origin redirect
Yes
Word count
180
Internal / external links
16 / 6
Canonical
https://www.vanguard.com.au/corporate
Language
en
H1 / H2
1 / 1
Images missing alt
1 / 1
OG / Twitter
OG
Technology and tracking1 technologies
Technology clues
Angular
Social links
facebook.com · youtube.com · instagram.com · au.linkedin.com
Security headers
5 / 6
HSTS / CSP
HSTS · CSP
Alt-Svc
Set
Email and DNS securitySet
SPF
Set
DMARC
Set · quarantine
MTA-STS / BIMI
BIMI
DKIM selectors
selector1 · selector2 · s1 · s2
Mail stack
Proofpoint
IPv6
No AAAA
Site verification TXT
Apple · Atlassian · DocuSign · Google · Microsoft
SOA
ns.vanguard.com
NS
a1-96.akam.net. · a9-67.akam.net. · a16-67.akam.net. · 3 more
MX
200 mx0a-00031e02.pphosted.com. · 100 mxb-00031e02.gslb.pphosted.com. · 100 mxa-00031e02.gslb.pphosted.com. · 1 more
Hosting and networkAS32701
A
192.175.213.196 · 192.175.214.196 · 192.175.162.196 · 192.175.161.196
Hosting ASN
AS32701 · 192.175.213.0/24
Hosting organization
AS-VANGUARD - The Vanguard Group, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
@.vanguard.com.au
TLS
TLSv1.2 · Verified
Certificate issuer
DigiCert Global G2 TLS RSA SHA256 2020 CA1
Certificate remaining
177 days
Certificate SAN
DNS:www.vanguard.com.au · DNS:vanguard.com.au
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
URL set · 160
AI explicitly disallowed
0
AI explicitly allowed
0
Well-known public paths
Present / checked
0 / 5

Website information

Domain
vanguard.com.au
Registration status
Domain registered
Registrar
MarkMonitor Corporate Services Inc
Registry status
clientDeleteProhibited · serverDeleteProhibited · serverRenewProhibited · serverTransferProhibited

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What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.
Data notes →How estimates are produced →Website traffic sources →Claim, correct or hide this report →