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upi.com

upi.com had about 1.91M visits in September 2026, down 5.91% from August; the top source is direct.

Top News, Latest headlines, Latest News, World News & U.S News - UPI.com

Website traffic

How much traffic does upi.com get?

1.91M

-5.91%MoMEstimated monthly visits
7892.47M1.65M822.72K0
Global rank

36,548

Country rank · United States

9,768

Category rank · News and Media

430

Average visit duration

00:53

Pages per visit

1.75

Bounce rate

61.96%

Domain age

31 years

Search share

37.0%

Sources

Where does upi.com's traffic come from?

  • Direct
    45.1%
  • Search
    37.0%
  • Referrals
    9.7%
  • Social
    3.7%
  • Email
    3.5%
  • Generative AI
    0.9%
  • Paid search
    0.1%
  • Display ads
    0.0%
  • Other
    0.0%

Regions

Which countries visit upi.com?

  • United States
    72.2%
  • Canada
    3.0%
  • United Kingdom
    2.7%
  • Australia
    1.7%
  • India
    1.5%

See how upi.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to upi.com?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. upiBRAND59.97K327.32K18%
  2. wnba6.27K1.24M1%
  3. lottery4.83K213.9K2%
  4. dodgers3.8K1.77M0%
  5. putin3.29K587.82K1%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does upi.com show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
339.1 KiB
Hosting
CLOUDFLARENET · AS13335
Email authentication
SPF · DMARC quarantine
TLS
TLSv1.3 · 70 days
Page and SEOSchema 5
Title
Top News, Latest headlines, Latest News, World News & U.S News - UPI.com
Description
UPI delivers the latest headlines from around the world: Top News, Entertainment, Health, Business, Science and Sports News - United Press International
Cross-origin redirect
Yes
Word count
956
Internal / external links
80 / 0
Language
en
H1 / H2
0 / 0
Images missing alt
1 / 28
Schema
ImageObject · NewsMediaOrganization · SearchAction · WebPage · Website
OG / Twitter
OG
Feed / Manifest / AMP
Feed
Technology and tracking3 tracking
Technology clues
WordPress · Cloudflare · Bootstrap · jQuery · React · PayPal
Tracking clues
Google Tag Manager · Google Analytics · Cloudflare Web Analytics
External script hosts
a.pub.network · googletagmanager.com · cdn.gist.ai · labs-cdn.revcontent.com · static.cloudflareinsights.com
Security headers
0 / 6
Email and DNS securitySet
SPF
Set
DMARC
Set · quarantine
DKIM selectors
google · default
Mail stack
Google Workspace
IPv6
AAAA present
Site verification TXT
Google
SOA
anna.ns.cloudflare.com
NS
anna.ns.cloudflare.com. · cash.ns.cloudflare.com.
MX
1 aspmx.l.google.com. · 10 aspmx2.googlemail.com. · 10 aspmx3.googlemail.com. · 2 more
Hosting and networkAS13335
A
104.18.19.10 · 104.18.18.10
AAAA
2606:4700::6812:120a · 2606:4700::6812:130a
Hosting ASN
AS13335 · 104.18.16.0/20
Hosting organization
CLOUDFLARENET - Cloudflare, Inc.
Hosting country
US
BGP announcement
Yes
TLS
TLSv1.3 · Verified
Certificate issuer
WE1
Certificate remaining
70 days
Certificate SAN
DNS:upi.com · DNS:*.upi.com
Well-known public paths1 hits
Present / checked
1 / 1
/ads.txt
Present · 16.5 KiB

Website information

When was upi.com registered?

Domain
upi.com
Registration status
Domain registered
Registered
1995-04-19
Registrar
NameCheap, Inc.
Expires
2027-04-20
Domain age
31 years
DNSSEC
No
Registry status
client transfer prohibited

Similar sites

What sites are similar to upi.com?

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.