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ucla.edu

ucla.edu had about 10.67M visits in September 2026, up 20.62% from August; the top source is direct.

A World Leader in Education and Research Excellence | UCLA

Website traffic

How much traffic does ucla.edu get?

10.67M

+20.62%MoMEstimated monthly visits
78911.53M7.68M3.84M0
Global rank

4,011

Country rank · United States

920

Category rank · Universities and Colleges

23

Average visit duration

06:28

Pages per visit

7.53

Bounce rate

30.38%

Search share

35.4%

Sources

Where does ucla.edu's traffic come from?

  • Direct
    46.5%
  • Search
    35.4%
  • Referrals
    8.4%
  • Email
    5.1%
  • Social
    3.0%
  • Generative AI
    1.1%
  • Display ads
    0.3%
  • Paid search
    0.1%
  • Other
    0.0%

Regions

Which countries visit ucla.edu?

  • United States
    91.2%
  • India
    0.9%
  • Canada
    0.8%
  • Hong Kong SAR China
    0.5%
  • United Kingdom
    0.5%

See how ucla.edu compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to ucla.edu?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. myuclaBRAND103.53K78.93K131%
  2. uclaBRAND96.32K370.77K26%
  3. ucla academic calendarBRAND49.3K20.25K244%
  4. my uclaBRAND38.45K31.55K122%
  5. ucla housingBRAND29.45K19.78K149%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does ucla.edu show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
97.6 KiB
Hosting
AMAZON-02 · AS16509
Email authentication
SPF · DMARC none
TLS
TLSv1.2 · 115 days
Page and SEO
Title
A World Leader in Education and Research Excellence | UCLA
Description
UCLA advances knowledge, addresses pressing societal needs and creates a university enriched by diverse perspectives where all individuals can flourish.
Cross-origin redirect
Yes
Word count
2,211
Internal / external links
113 / 39
Canonical
https://www.ucla.edu/
Language
en
H1 / H2
1 / 6
Images missing alt
47 / 104
OG / Twitter
OG · Twitter
Technology and tracking1 tracking
Technology clues
jQuery
Tracking clues
Google Tag Manager
External script hosts
cdn-us1.syrenis.io · youtube.com · s3-us-west-1.amazonaws.com · cdnjs.cloudflare.com · cdn.jsdelivr.net
Social links
tiktok.com · facebook.com · tiktok.com · instagram.com · instagram.com · facebook.com · instagram.com · facebook.com · 12 more
Server
Apache/2.4.68 (Amazon Linux)
Security headers
2 / 6
Cookie
2(Secure 0)
Email and DNS securitySet
SPF
Set
DMARC
Set · none
DKIM selectors
Not found
Mail stack
Google Workspace
IPv6
No AAAA
Site verification TXT
Adobe · Atlassian · DocuSign · Google · Microsoft
SOA
ib00f2.csb1.ucla.net
NS
ns3.dns.ucla.edu. · ns4.dns.ucla.edu. · ns1.dns.ucla.edu. · 1 more
MX
1 smtp.google.com.
Hosting and networkAS16509
A
3.33.167.235 · 15.197.181.170
Hosting ASN
AS16509 · 3.33.160.0/20
Hosting organization
AMAZON-02 - Amazon.com, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
a616c14e18bdb0adf.awsglobalaccelerator.com
TLS
TLSv1.2 · Verified
Certificate issuer
Amazon RSA 2048 M04
Certificate remaining
115 days
Certificate SAN
DNS:ucla.edu
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
URL set · 114
AI explicitly disallowed
0
AI explicitly allowed
0
Well-known public paths
Present / checked
0 / 5

Website information

Domain
ucla.edu
Registration status
Registration status unconfirmed

Similar sites

What sites are similar to ucla.edu?

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.