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toysrus.co.za

toysrus.co.za had about 307.12K visits in September 2026, up 3.51% from August; the top source is search.

Toys R Us - The Fun Starts Here | Toys R Us Online

Website traffic

How much traffic does toysrus.co.za get?

307.12K

+3.51%MoMEstimated monthly visits
789331.69K221.13K110.56K0
Global rank

139,617

Country rank · South Africa

1,435

Category rank · E-commerce and Shopping

10

Average visit duration

01:17

Pages per visit

2.96

Bounce rate

28.59%

Search share

48.6%

Sources

Where does toysrus.co.za's traffic come from?

  • Search
    48.6%
  • Paid search
    21.3%
  • Direct
    18.1%
  • Email
    4.3%
  • Display ads
    2.9%
  • Social
    2.6%
  • Referrals
    1.3%
  • Generative AI
    0.9%
  • Other
    0.1%

Regions

Which countries visit toysrus.co.za?

  • South Africa
    90.8%
  • United States
    3.3%
  • United Kingdom
    0.9%
  • Canada
    0.8%
  • Vietnam
    0.8%

See how toysrus.co.za compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to toysrus.co.za?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. toys r usBRAND27.39K162.04K17%
  2. toysrusBRAND3.13K31.19K10%
  3. lego1.07K1.65M0%
  4. toys r us onlineBRAND8001.17K68%
  5. glow in the dark pacifier79088090%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does toysrus.co.za show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
1.1 MiB
Hosting
CLOUDFLARENET · AS13335
Email authentication
SPF · DMARC reject
TLS
TLSv1.3 · 33 days
Page and SEOSchema 2
Title
Toys R Us - The Fun Starts Here | Toys R Us Online
Description
Welcome to Toys R Us Online! Shop Now and Get Free Delivery. Brands: Barbie, Nerf, Lego, Hape, Fisher-Price, Hot Focus, Paw Patrol, Reggies. Buy Toys Online
Cross-origin redirect
Yes
Word count
1,912
Internal / external links
273 / 3
Canonical
https://www.toysrus.co.za/
Language
en
H1 / H2
0 / 3
Images missing alt
39 / 180
Schema
Organization · WebSite
Technology and tracking9 tracking
Technology clues
Cloudflare · Bootstrap · jQuery · PayPal · Hotjar · Bot protection
Tracking clues
Google Tag Manager · Google Analytics · Google Ads · Meta Pixel · Twitter/X Pixel · LinkedIn Insight · Microsoft Ads · Microsoft Clarity · Cloudflare Web Analytics
External script hosts
platform-api.sharethis.com · js.klevu.com · static.klaviyo.com · unpkg.com · maps.google.com · static.cloudflareinsights.com
Server
cloudflare
Security headers
5 / 6
HSTS / CSP
HSTS · CSP
Alt-Svc
Set
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
DKIM selectors
s1 · s2
Mail stack
Mimecast
IPv6
AAAA present
Site verification TXT
Atlassian · Facebook
SOA
frank.ns.cloudflare.com
NS
frank.ns.cloudflare.com. · gene.ns.cloudflare.com.
MX
10 za-smtp-inbound-1.mimecast.co.za. · 10 za-smtp-inbound-2.mimecast.co.za.
Hosting and networkAS13335
A
104.26.10.188 · 172.67.70.150 · 104.26.11.188
AAAA
2606:4700:20::ac43:4696 · 2606:4700:20::681a:abc · 2606:4700:20::681a:bbc
Hosting ASN
AS13335 · 104.26.0.0/20
Hosting organization
CLOUDFLARENET - Cloudflare, Inc.
Hosting country
US
BGP announcement
Yes
TLS
TLSv1.3 · Verified
Certificate issuer
WE1
Certificate remaining
33 days
Certificate SAN
DNS:toysrus.co.za · DNS:*.toysrus.co.za
robots and AI crawling3 disallowed
Robots.txt
200
Global Disallow /
No
AI explicitly disallowed
3
AI explicitly allowed
13
Disallow examples
ClaudeBot · Bytespider · meta-externalagent

Website information

Domain
toysrus.co.za
Registration status
Registration status unconfirmed

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What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.