Website traffic
How much traffic does theoutlet.co.nz get?
542.53K
-3.08%MoMEstimated monthly visits
712.74K475.16K237.58K0
Global rank
55,861
Country rank · New Zealand
182
Category rank · Sports
2
Average visit duration
03:26
Pages per visit
9.68
Bounce rate
30.88%
Domain age
7.9 years
Search share
30.3%
Sources
Where does theoutlet.co.nz's traffic come from?
- Direct32.7%
- Search30.3%
- Email11.6%
- Paid search10.3%
- Referrals7.5%
- Social3.8%
- Display ads3.5%
- Generative AI0.4%
- Other0.0%
Regions
Which countries visit theoutlet.co.nz?
- New Zealand85.7%
- United States2.3%
- South Korea1.8%
- India1.4%
- Australia1.4%
See how theoutlet.co.nz compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to theoutlet.co.nz?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- the outletBRAND7.93K6.55K121%
- gymshark4.35K856.43K1%
- outletBRAND4.28K84.62K5%
- the outlet nzBRAND2.64K1.13K234%
- theoutletBRAND820670122%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does theoutlet.co.nz show publicly?
- HTTP 406
- Email authentication
- Hosting ASN
- HTTP
- 406
- Page size
- 0 B
- Hosting
- FASTLY · AS54113
- Email authentication
- SPF · DMARC none
- TLS
- TLSv1.3 · 40 days
Page and SEO
- Final URL
- https://www.theoutlet.co.nz/
- Cross-origin redirect
- Yes
- Word count
- 0
- Internal / external links
- 0 / 0
- H1 / H2
- 0 / 0
- Images missing alt
- 0 / 0
Technology and tracking
- Security headers
- 1 / 6
- HSTS / CSP
- HSTS
- Alt-Svc
- Set
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · none
- DKIM selectors
- selector1
- Mail stack
- Microsoft 365
- IPv6
- No AAAA
- Site verification TXT
- Google · Microsoft
- SOA
- dns2.iwantmyname.com
- NS
- dns3.iwantmyname.com. · dns2.iwantmyname.com. · dns1.iwantmyname.com.
- MX
- 0 theoutlet-co-nz.mail.protection.outlook.com.
Hosting and networkAS54113
- A
- 151.101.194.132 · 151.101.66.132 · 151.101.130.132 · 151.101.2.132
- Hosting ASN
- AS54113 · 151.101.192.0/22
- Hosting organization
- FASTLY - Fastly, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- YR1
- Certificate remaining
- 40 days
- Certificate SAN
- DNS:*.theoutlet.co.nz · DNS:theoutlet.co.nz
robots and AI crawling6 disallowed
- Robots.txt
- 200
- Global Disallow /
- No
- AI explicitly disallowed
- 6
- AI explicitly allowed
- 10
- Disallow examples
- GPTBot · ClaudeBot · Bytespider · CCBot · cohere-ai · Amazonbot
Website information
When was theoutlet.co.nz registered?
- Domain
- theoutlet.co.nz
- Registration status
- Domain registered
- Registered
- 2018-11-25
- Registrar
- 1API
- Domain age
- 7.9 years
- Registry status
- ok
Similar sites
What sites are similar to theoutlet.co.nz?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.