Website traffic
How much traffic does subito.it get?
46.88M
+5.55%MoMEstimated monthly visits
50.63M33.76M16.88M0
Global rank
634
Country rank · Italy
19
Category rank · Classifieds
1
Average visit duration
06:49
Pages per visit
8.39
Bounce rate
27.84%
Domain age
27 years
Search share
29.9%
Sources
Where does subito.it's traffic come from?
- Direct49.0%
- Search29.9%
- Email8.6%
- Referrals4.1%
- Paid search3.3%
- Social2.9%
- Display ads1.7%
- Generative AI0.6%
- Other0.0%
Regions
Which countries visit subito.it?
- Italy95.5%
- United States0.7%
- Switzerland0.4%
- France0.4%
- Germany0.4%
See how subito.it compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to subito.it?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- subitoBRAND4.03M1.27M316%
- subito .itBRAND359.65K55.16K652%
- subito itBRAND298.59K56.45K529%
- subito.itBRAND244.77K123.77K198%
- subito auto usateBRAND159.73K10.47K1526%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does subito.it show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 178.1 KiB
- Hosting
- AKAMAI-AS · AS16625
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 141 days
Page and SEOSchema 2
- Final URL
- https://www.subito.it/
- Title
- Subito - Compra e vendi gratis in sicurezza
- Description
- Subito.it: la piattaforma leader per comprare e vendere in Italia. Trova l'affare perfetto, con transazioni protette e sicure. Scarica l'app ora!
- Cross-origin redirect
- Yes
- Word count
- 554
- Internal / external links
- 210 / 7
- Language
- it
- H1 / H2
- 0 / 1
- Images missing alt
- 18 / 28
- Schema
- Organization · PostalAddress
- OG / Twitter
- OG · Twitter
- OG locale
- it_IT
- Feed / Manifest / AMP
- Manifest
Technology and tracking2 tracking
- Technology clues
- Next.js · React
- Tracking clues
- Google Tag Manager · Google Ads
- External script hosts
- assets.subito.it
- Social links
- it-it.facebook.com · tiktok.com · instagram.com
- Security headers
- 0 / 6
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- google · default
- Mail stack
- Google Workspace
- IPv6
- No AAAA
- Site verification TXT
- Google · Microsoft · Pinterest
- SOA
- a1-156.akam.net
- NS
- a7-65.akam.net. · a1-156.akam.net. · a12-65.akam.net. · 3 more
- MX
- 5 alt2.aspmx.l.google.com. · 10 alt4.aspmx.l.google.com. · 10 alt3.aspmx.l.google.com. · 2 more
Hosting and networkAS16625
- A
- 23.35.100.214
- Hosting ASN
- AS16625 · 23.35.100.0/22
- Hosting organization
- AKAMAI-AS - Akamai Technologies, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- a23-35-100-214.deploy.static.akamaitechnologies.com
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- GeoTrust TLS RSA CA G1
- Certificate remaining
- 141 days
- Certificate SAN
- DNS:s.sbito.it · DNS:ac.subito.it · DNS:ade.subito.it · DNS:api.subito.it · 16 more
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths3 hits
- Present / checked
- 3 / 3
- /app-ads.txt
- Present · 1.1 KiB
- /ads.txt
- Present · 1.3 KiB
- /.well-known/security.txt
- Present · 167 B
- security summary
- Contact: mailto:responsibledisclosure+subito@adevinta.com · Policy: https://adevinta.com/security-vulnerability/ · Expires: 2027-01-01T00:00:00.000Z
Website information
When was subito.it registered?
- Domain
- subito.it
- Registration status
- Domain registered
- Registered
- 1999-07-30
- Domain age
- 27 years
- Registry status
- ok
Similar sites
What sites are similar to subito.it?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.