Website traffic
How much traffic does sportsdirect.com.au get?
387.39K
+22.09%MoMEstimated monthly visits
418.39K278.92K139.46K0
Global rank
84,715
Country rank · Australia
1,576
Category rank · Sports
23
Average visit duration
02:01
Pages per visit
6.43
Bounce rate
29.10%
Search share
22.6%
Sources
Where does sportsdirect.com.au's traffic come from?
- Direct35.6%
- Search22.6%
- Referrals20.9%
- Paid search10.5%
- Display ads3.9%
- Email2.7%
- Social2.6%
- Generative AI0.9%
- Other0.3%
Regions
Which countries visit sportsdirect.com.au?
- Australia87.4%
- United States1.8%
- Vietnam0.8%
- New Zealand0.7%
- United Kingdom0.7%
See how sportsdirect.com.au compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to sportsdirect.com.au?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- sports directBRAND23.27K306.54K8%
- sportsdirectBRAND1.26K58.01K2%
- sports direct australiaBRAND990740134%
- 2xu76032.56K2%
- sport directBRAND68035.38K2%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
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What does sportsdirect.com.au show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 1.8 MiB
- Hosting
- CLOUDFLARENET · AS13335
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 61 days
Page and SEOSchema 3
- Final URL
- https://sportsdirect.com.au/
- Title
- Sports Direct – Sport Starts Here. Footwear, Sportswear, Fangear and more. | Sports Direct
- Description
- Sports Direct is the home of sport. Offering clothing, footwear and equipment from the very best brands in sport. Afterpay available.
- Cross-origin redirect
- No
- Word count
- 2,175
- Internal / external links
- 585 / 9
- Canonical
- https://sportsdirect.com.au/
- Language
- en-AU
- H1 / H2
- 0 / 10
- Images missing alt
- 400 / 592
- Schema
- EntryPoint · SearchAction · WebSite
- Hreflang
- x-default · de-AT · en-AU · nl-BE · bg-BG · cs-CZ · de-DE · da-DK · 12 more
- Feed / Manifest / AMP
- Manifest
Technology and tracking7 technologies
- Technology clues
- Nuxt · Tailwind · React · PayPal · Zendesk · Bot protection · Cloudflare
- External script hosts
- assets.adobedtm.com
- Social links
- facebook.com · instagram.com · tiktok.com
- Server
- cloudflare
- Security headers
- 6 / 6
- HSTS / CSP
- HSTS · CSP
- Cookie
- 1（Secure 1）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- selector1
- Mail stack
- Microsoft 365
- IPv6
- AAAA present
- Site verification TXT
- Google · Microsoft
- SOA
- matteo.ns.cloudflare.com
- NS
- matteo.ns.cloudflare.com. · yolanda.ns.cloudflare.com.
- MX
- 0 sportsdirect-com-au.mail.protection.outlook.com.
Hosting and networkAS13335
- A
- 104.18.31.59 · 104.18.30.59
- AAAA
- 2606:4700::6812:1e3b · 2606:4700::6812:1f3b
- Hosting ASN
- AS13335 · 104.18.16.0/20
- Hosting organization
- CLOUDFLARENET - Cloudflare, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- WE1
- Certificate remaining
- 61 days
- Certificate SAN
- DNS:sportsdirect.com.au · DNS:*.sportsdirect.com.au
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 8
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 0
Well-known public paths
- Present / checked
- 0 / 5
Website information
- Domain
- sportsdirect.com.au
- Registration status
- Domain registered
- Registrar
- Domain Directors Pty Ltd trading as Instra
- Registry status
- serverRenewProhibited
Similar sites
What sites are similar to sportsdirect.com.au?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.