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smithoptics.com

smithoptics.com had about 710.44K visits in September 2026, up 6.71% from August; the top source is search.

Smith Optics Official Store | Sunglasses, Goggles, Helmets & More

Traffic

710.44K

+6.71%MoMEstimated monthly visits
789767.27K511.52K255.76K0
Global rank

54,081

Country rank · United States

13,989

Category rank · Sports

268

Average visit duration

02:27

Pages per visit

5.45

Bounce rate

37.17%

Domain age

26 years

Search share

29.9%

Traffic sources

  • Search
    29.9%
  • Paid search
    21.9%
  • Direct
    19.8%
  • Email
    7.8%
  • Referrals
    6.6%
  • Social
    5.9%
  • Display ads
    5.5%
  • Other
    2.0%
  • Generative AI
    0.5%

Regions

  • United States
    76.4%
  • Canada
    10.5%
  • Germany
    3.2%
  • United Kingdom
    1.1%
  • France
    0.8%

See how smithoptics.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. smith opticsBRAND12.82K14.62K88%
  2. smith sunglassesBRAND6.81K5.71K119%
  3. smithBRAND6.05K55.41K11%
  4. smith helmetsBRAND1.95K4.34K45%
  5. smith optics sunglassesBRAND1.62K1.32K123%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

Full keyword rankings are a Pro feature

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Baidu rank

Site profile

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
905.6 KiB
Hosting
CLOUDFLARENET · AS13335
Email authentication
SPF · DMARC quarantine
TLS
TLSv1.2 · 127 days
Page and SEOSchema 2
Title
Smith Optics Official Store | Sunglasses, Goggles, Helmets & More
Description
Smith Optics sets the standard for high-performance sunglasses, goggles and helmets. Shop on the official Smith Optics online store for free shipping and easy returns.
Cross-origin redirect
Yes
Word count
999
Internal / external links
112 / 9
Canonical
https://www.smithoptics.com/en-us
Language
en
H1 / H2
1 / 10
Images missing alt
9 / 23
Schema
SearchAction · WebSite
Hreflang
x-default
OG / Twitter
OG · Twitter
Technology and tracking1 tracking
Technology clues
Shopify · Bootstrap · jQuery · React · PayPal · Bot protection · Cloudflare
Tracking clues
Google Tag Manager
External script hosts
shop.app · cdn.shopify.com · lightboxcdn.com · cdn.506.io · kjgza.smithoptics.com · static.klaviyo.com · cdn.weglot.com · widgets.automizely.com · 1 more
Social links
facebook.com · instagram.com · youtube.com
Server
cloudflare
Security headers
4 / 6
HSTS / CSP
HSTS · CSP
Cookie
9(Secure 3)
Email and DNS securitySet
SPF
Set
DMARC
Set · quarantine
DKIM selectors
selector1 · k1 · s1 · s2
IPv6
AAAA present
Site verification TXT
Atlassian · DocuSign · Facebook · Google · Microsoft
SOA
ns-911.awsdns-49.net
NS
ns-1172.awsdns-18.org. · ns-20.awsdns-02.com. · ns-2026.awsdns-61.co.uk. · 1 more
MX
5 safilo-mx.esvacloud.com. · 5 safilo-mx2.esvacloud.com.
Hosting and networkAS13335
A
23.227.38.65
AAAA
2620:127:f00f:5::
Hosting ASN
AS13335 · 23.227.38.0/23
Hosting organization
CLOUDFLARENET - Cloudflare, Inc.
Hosting country
CA
BGP announcement
Yes
Reverse DNS
myshopify.com
TLS
TLSv1.2 · Verified
Certificate issuer
Go Daddy Secure Certificate Authority - G2
Certificate remaining
127 days
Certificate SAN
DNS:*.smithoptics.com · DNS:smithoptics.com
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
Index · 281
AI explicitly disallowed
0
AI explicitly allowed
0
Well-known public paths1 hits
Present / checked
1 / 5
/llms.txt
Present · 4.4 KiB
llms summary
This document describes how AI agents can interact with Smith Optics's online store at https://www.smithoptics.com. · If you are reading this on behalf of your user and you act as

Website information

Domain
smithoptics.com
Registration status
Domain registered
Registered
2000-05-02
Registrar
NameCheap, Inc.
Expires
2033-05-02
Domain age
26 years
DNSSEC
No
Registry status
client transfer prohibited

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What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.