Website traffic
How much traffic does smith-wesson.com get?
2.02M
-18.37%MoMEstimated monthly visits
2.68M1.79M892.74K0
Global rank
24,736
Country rank · United States
5,481
Category rank · Hunting and Shooting
15
Average visit duration
02:30
Pages per visit
3.71
Bounce rate
40.96%
Domain age
31 years
Search share
59.6%
Sources
Where does smith-wesson.com's traffic come from?
- Search59.6%
- Direct24.8%
- Referrals5.9%
- Social5.1%
- Email2.5%
- Other0.9%
- Display ads0.8%
- Generative AI0.3%
- Paid search0.0%
Regions
Which countries visit smith-wesson.com?
- United States88.5%
- Canada0.9%
- Russia0.6%
- Philippines0.6%
- Brazil0.5%
See how smith-wesson.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to smith-wesson.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- smith and wessonBRAND200.77K79.5K253%
- m&p 2.019.82K8.45K235%
- smith & wessonBRAND18.25K13.17K139%
- bodyguard 2.014.12K11.94K118%
- s&w14.05K7.69K183%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProSite profile
What does smith-wesson.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 2.0 MiB
- Hosting
- AMAZON-02 · AS16509
- Email authentication
- SPF · DMARC none
- TLS
- TLSv1.3 · 76 days
Page and SEO
- Final URL
- https://www.smith-wesson.com/
- Title
- Smith & Wesson | Pistols, Revolvers, and Rifles
- Description
- Since 1852 we’ve been an industry leading manufacturer of pistols, revolvers, rifles, and shooting accessories. We continue to bring innovative firearms to market that meet the needs of every shooter and deliver on exceptional quality with a brand you’ve learned to trust.
- Cross-origin redirect
- Yes
- Word count
- 155
- Internal / external links
- 34 / 8
- Language
- en
- H1 / H2
- 0 / 8
- Images missing alt
- 0 / 3
- OG / Twitter
- OG · Twitter
- OG locale
- en_US
- Feed / Manifest / AMP
- Manifest
Technology and tracking1 tracking
- Technology clues
- Next.js · Bootstrap · Vercel
- Tracking clues
- Google Tag Manager
- External script hosts
- cdn.jsdelivr.net
- Social links
- facebook.com · twitter.com · instagram.com · youtube.com
- Server
- Vercel
- Security headers
- 2 / 6
- HSTS / CSP
- HSTS
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · none
- DKIM selectors
- selector1
- Mail stack
- Microsoft 365
- IPv6
- No AAAA
- CAA issuers
- sectigo.com · letsencrypt.org · amazon.com · amazontrust.com · 2 more
- Site verification TXT
- DocuSign · Google
- SOA
- ns01.smith-wesson.net
- NS
- ns02.smith-wesson.net. · ns01.smith-wesson.net. · ns03.smith-wesson.net.
- MX
- 10 smithwesson-com01c.mail.protection.outlook.com.
Hosting and networkAS16509
- A
- 76.76.21.21
- Hosting ASN
- AS16509 · 76.76.21.0/24
- Hosting organization
- AMAZON-02 - Amazon.com, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- YR2
- Certificate remaining
- 76 days
- Certificate SAN
- DNS:smith-wesson.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 1
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths
- Present / checked
- 0 / 5
Website information
When was smith-wesson.com registered?
- Domain
- smith-wesson.com
- Registration status
- Domain registered
- Registered
- 1995-09-15
- Registrar
- CSC Corporate Domains, Inc.
- Expires
- 2029-09-14
- Domain age
- 31 years
- DNSSEC
- No
- Registry status
- client transfer prohibited
Similar sites
What sites are similar to smith-wesson.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.