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smartly.co.nz

smartly.co.nz had about 161.01K visits in September 2026, down 13.79% from August; most traffic is direct.

Payroll for beginners: A guide for New Zealand businesses | Smartly

Website traffic

How much traffic does smartly.co.nz get?

161.01K

-13.79%MoMEstimated monthly visits
789214.1K142.74K71.37K0
Global rank

166,620

Country rank · New Zealand

765

Category rank · Financial Planning and Management

5

Average visit duration

06:50

Pages per visit

8.26

Bounce rate

28.38%

Domain age

6.4 years

Search share

11.0%

Sources

Where does smartly.co.nz's traffic come from?

  • Direct
    76.2%
  • Search
    11.0%
  • Social
    3.8%
  • Referrals
    3.4%
  • Paid search
    2.7%
  • Email
    1.5%
  • Display ads
    0.8%
  • Generative AI
    0.6%
  • Other
    0.0%

Regions

Which countries visit smartly.co.nz?

  • New Zealand
    94.0%
  • Philippines
    1.9%
  • Australia
    0.9%
  • United States
    0.7%
  • Nigeria
    0.7%

See how smartly.co.nz compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to smartly.co.nz?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. smartlyBRAND3.81K21.13K18%
  2. smartly payrollBRAND3.2K2.31K139%
  3. smartly loginBRAND500410122%
  4. pricing smartly hrBRAND19020095%
  5. smartly price calculatorBRAND19020095%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does smartly.co.nz show publicly?

Partially available
  • Email authentication
  • Hosting ASN
Hosting
CLOUDFLARENET · AS13335
Email authentication
SPF · DMARC reject
TLS
TLSv1.3 · 150 days
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
DKIM selectors
selector1 · selector2 · s1 · s2
Mail stack
Microsoft 365
IPv6
No AAAA
Site verification TXT
Google · Microsoft
SOA
ns1-03.azure-dns.com
NS
ns1-03.azure-dns.com. · ns2-03.azure-dns.net. · ns3-03.azure-dns.org. · 1 more
MX
0 smartly-co-nz.mail.protection.outlook.com.
Hosting and networkAS13335
A
162.159.140.131
Hosting ASN
AS13335 · 162.159.128.0/19
Hosting organization
CLOUDFLARENET - Cloudflare, Inc.
Hosting country
US
BGP announcement
Yes
TLS
TLSv1.3 · Verified
Certificate issuer
Go Daddy Secure Certificate Authority - G2
Certificate remaining
150 days
Certificate SAN
DNS:*.smartly.co.nz · DNS:smartly.co.nz

Website information

When was smartly.co.nz registered?

Domain
smartly.co.nz
Registration status
Domain registered
Registered
2020-05-12
Registrar
Gandi
Domain age
6.4 years
Registry status
ok

Similar sites

What sites are similar to smartly.co.nz?

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.
Data notes →How estimates are produced →Website traffic sources →Claim, correct or hide this report →