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singpass.gov.sg

singpass.gov.sg had about 13.06M visits in September 2026, down 3.78% from August; most traffic is direct.

Singpass - Your Improved Digital ID

Website traffic

How much traffic does singpass.gov.sg get?

13.06M

-3.78%MoMEstimated monthly visits
78914.66M9.77M4.89M0
Global rank

5,058

Country rank · Singapore

21

Category rank · Government

1

Average visit duration

01:40

Pages per visit

2.36

Bounce rate

50.04%

Domain age

24 years

Search share

1.6%

Sources

Where does singpass.gov.sg's traffic come from?

  • Direct
    72.5%
  • Referrals
    23.6%
  • Search
    1.6%
  • Email
    1.1%
  • Social
    0.7%
  • Generative AI
    0.4%
  • Display ads
    0.0%
  • Other
    0.0%
  • Paid search
    0.0%

Regions

Which countries visit singpass.gov.sg?

  • Singapore
    91.0%
  • United States
    2.4%
  • Malaysia
    2.0%
  • India
    0.9%
  • Australia
    0.7%

See how singpass.gov.sg compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to singpass.gov.sg?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. singpassBRAND38.07K19.79K192%
  2. singpass loginBRAND4.7K2.61K180%
  3. singpass registrationBRAND1.03K510202%
  4. my singpassBRAND8901.7K52%
  5. singapass890460194%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does singpass.gov.sg show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
  • DNSSEC
HTTP
200
Page size
137.9 KiB
Hosting
AMAZON-02 · AS16509
Email authentication
SPF · DMARC reject
TLS
TLSv1.3 · 60 days
Page and SEO
Title
Singpass - Your Improved Digital ID
Description
Singapore Personal Access (or Singpass) is Singapore citizens' and residents' trusted digital identity for convenient and secure access to thousands of government and private sector services, online and in person.
Cross-origin redirect
Yes
Word count
611
Internal / external links
17 / 13
Language
en
H1 / H2
9 / 16
Images missing alt
1 / 32
OG / Twitter
OG
Technology and tracking3 tracking
Technology clues
Next.js · React
Tracking clues
Google Tag Manager · Google Analytics · Microsoft Clarity
External script hosts
googletagmanager.com · script.ask.gov.sg · assets.wogaa.sg
Social links
youtube.com · medium.com · medium.com · medium.com · medium.com
Server
AmazonS3
Security headers
5 / 6
HSTS / CSP
HSTS · CSP
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
DKIM selectors
google
Mail stack
Google Workspace
IPv6
No AAAA
DNSSEC
DNSKEY · AD
Site verification TXT
Google
SOA
gaxnd3psupgmp01.sgnet.gov.sg
MX
5 smtp.google.com. · 10 mx1.sgict.gov.sg. · 20 mx2.sgict.gov.sg. · 2 more
Hosting and networkAS16509
A
47.131.252.238
Hosting ASN
AS16509 · 47.128.0.0/14
Hosting organization
AMAZON-02 - Amazon.com, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
ec2-47-131-252-238.ap-southeast-1.compute.amazonaws.com
TLS
TLSv1.3 · Verified
Certificate issuer
YE2
Certificate remaining
60 days
Certificate SAN
DNS:singpass.gov.sg
robots and AI crawling16 disallowed
Robots.txt
200
Global Disallow /
Yes
AI explicitly disallowed
16
AI explicitly allowed
0
Disallow examples
GPTBot · ChatGPT-User · OAI-SearchBot · ClaudeBot · anthropic-ai · Google-Extended · GoogleOther · Bytespider · 8 more
Well-known public paths
Present / checked
0 / 5

Website information

When was singpass.gov.sg registered?

Domain
singpass.gov.sg
Registration status
Domain registered
Registered
2002-07-30
Registrar
Government Technology Agency
Expires
2027-03-30
Domain age
24 years
DNSSEC
Yes
Registry status
client transfer prohibited

Similar sites

What sites are similar to singpass.gov.sg?

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.