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safari.com

safari.com had about 106.83K visits in September 2026, down 6.54% from August; the top source is direct.

Safari.com | Luxury African Safaris

Website traffic

How much traffic does safari.com get?

106.83K

-6.54%MoMEstimated monthly visits
789123.45K82.3K41.15K0
Global rank

409,142

Country rank · United States

356,103

Category rank · Travel and Tourism

4,121

Average visit duration

00:22

Pages per visit

1.60

Bounce rate

44.80%

Domain age

34 years

Search share

27.1%

Sources

Where does safari.com's traffic come from?

  • Direct
    41.3%
  • Search
    27.1%
  • Paid search
    24.5%
  • Display ads
    3.7%
  • Referrals
    1.5%
  • Generative AI
    0.9%
  • Other
    0.4%
  • Social
    0.3%
  • Email
    0.3%

Regions

Which countries visit safari.com?

  • United States
    34.5%
  • South Africa
    9.8%
  • Australia
    4.9%
  • United Kingdom
    4.8%
  • Canada
    3.5%

See how safari.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to safari.com?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. safariBRAND2.49K300.15K1%
  2. safari.comBRAND28081035%
  3. is there a direct flight from cape town to kruger national park25026096%
  4. sanparks south africa19040048%
  5. erebero hills19036053%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does safari.com show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
238.6 KiB
Hosting
AMAZON-02 · AS16509
Email authentication
SPF · DMARC none
TLS
TLSv1.3 · 65 days
Page and SEOSchema 2
Title
Safari.com | Luxury African Safaris
Description
Tailor-made luxury safaris across Southern and East Africa. The same rates as booking direct, with a single specialist on WhatsApp from the first message to the day you come home.
Cross-origin redirect
Yes
Word count
2,578
Internal / external links
76 / 6
Canonical
https://www.safari.com/
Language
en-GB
H1 / H2
1 / 18
Images missing alt
0 / 43
Schema
AggregateRating · TravelAgency
OG / Twitter
OG · Twitter
Technology and tracking1 tracking
Technology clues
Sanity · Vercel
Tracking clues
Google Ads
External script hosts
app.tagless.ai
Social links
instagram.com · facebook.com · youtube.com · za.linkedin.com
Server
Vercel
Security headers
1 / 6
HSTS / CSP
HSTS
Email and DNS securitySet
SPF
Set
DMARC
Set · none
DKIM selectors
google
Mail stack
Google Workspace
IPv6
No AAAA
Site verification TXT
Google
SOA
ben.ns.cloudflare.com
NS
ben.ns.cloudflare.com. · sandy.ns.cloudflare.com.
MX
1 aspmx.l.google.com. · 10 aspmx2.googlemail.com. · 10 aspmx3.googlemail.com. · 2 more
Hosting and networkAS16509
A
216.150.16.65 · 216.150.1.65
Hosting ASN
AS16509 · 216.150.16.0/24
Hosting organization
AMAZON-02 - Amazon.com, Inc.
Hosting country
US
BGP announcement
Yes
TLS
TLSv1.3 · Verified
Certificate issuer
YR2
Certificate remaining
65 days
Certificate SAN
DNS:safari.com
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
Index · 1
AI explicitly disallowed
0
AI explicitly allowed
16
Well-known public paths
Present / checked
0 / 5

Website information

When was safari.com registered?

Domain
safari.com
Registration status
Domain registered
Registered
1992-06-24
Registrar
GoDaddy.com, LLC
Expires
2031-06-23
Domain age
34 years
DNSSEC
No
Registry status
client delete prohibited · client renew prohibited · client transfer prohibited · client update prohibited

Similar sites

What sites are similar to safari.com?

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.