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rit.edu

rit.edu had about 4.51M visits in September 2026, up 64.20% from August; most traffic is direct.

Rochester Institute of Technology | RIT

Website traffic

How much traffic does rit.edu get?

4.51M

+64.20%MoMEstimated monthly visits
7894.87M3.25M1.62M0
Global rank

10,879

Country rank · United States

2,756

Category rank · Universities and Colleges

115

Average visit duration

08:46

Pages per visit

7.96

Bounce rate

24.36%

Search share

25.8%

Sources

Where does rit.edu's traffic come from?

  • Direct
    53.7%
  • Search
    25.8%
  • Referrals
    7.0%
  • Email
    6.2%
  • Social
    5.2%
  • Generative AI
    1.5%
  • Display ads
    0.4%
  • Paid search
    0.4%
  • Other
    0.0%

Regions

Which countries visit rit.edu?

  • United States
    85.9%
  • United Arab Emirates
    9.2%
  • India
    1.0%
  • Canada
    0.3%
  • Costa Rica
    0.3%

See how rit.edu compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to rit.edu?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. rit mycoursesBRAND39.06K26.09K150%
  2. mycourses rit loginBRAND33.81K—
  3. rit sisBRAND26.82K24.56K109%
  4. sis ritBRAND17.16K9.73K176%
  5. ritBRAND13.42K44.86K30%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does rit.edu show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
209.0 KiB
Hosting
RIT-ASN · AS4385
Email authentication
SPF · DMARC quarantine
TLS
TLSv1.3 · 160 days
Page and SEOSchema 3
Title
Rochester Institute of Technology | RIT
Description
World leader in co-op. Top-ranked university for innovation. Majors emphasizing career experience and success. RIT: We’re always on to something amazing.
Cross-origin redirect
Yes
Word count
3,080
Internal / external links
118 / 8
Canonical
https://www.rit.edu/
Language
en
H1 / H2
1 / 6
Images missing alt
0 / 85
Schema
CollegeOrUniversity · ImageObject · WebSite
OG / Twitter
Twitter
Feed / Manifest / AMP
Manifest
Technology and tracking1 tracking
Technology clues
Bootstrap · jQuery
Tracking clues
Google Tag Manager
External script hosts
stackpath.bootstrapcdn.com · unpkg.com
Social links
tiktok.com · instagram.com · youtube.com · linkedin.com · facebook.com
Generator
Drupal 10 (https://www.drupal.org)
Server
Apache
Security headers
3 / 6
HSTS / CSP
HSTS
Email and DNS securitySet
SPF
Set
DMARC
Set · quarantine
DKIM selectors
google · selector1 · selector2 · s1 · s2
IPv6
AAAA present
Site verification TXT
Atlassian
SOA
ns1a.rit.edu
NS
ns1a.rit.edu. · accuvax.northwestern.edu. · ns2a.rit.edu.
MX
5 mx03g-in01r.rit.edu. · 5 mx03h-in01r.rit.edu. · 5 mx03t-in01r.rit.edu. · 6 more
Hosting and networkAS4385
A
129.21.1.40
AAAA
2620:8d:8000:0:aba:ca:daba:217
Hosting ASN
AS4385 · 129.21.0.0/16
Hosting organization
RIT-ASN - Rochester Institute of Technology
Hosting country
US
BGP announcement
Yes
Reverse DNS
web01www01.rit.edu
TLS
TLSv1.3 · Verified
Certificate issuer
InCommon Intermediate CA - OVG2C
Certificate remaining
160 days
Certificate SAN
DNS:www.rit.edu · DNS:acis.rit.edu · DNS:apps.rit.edu · DNS:adec.rit.edu · 16 more
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
Index · 14
AI explicitly disallowed
0
AI explicitly allowed
0
Well-known public paths
Present / checked
0 / 5

Website information

Domain
rit.edu
Registration status
Registration status unconfirmed

Similar sites

What sites are similar to rit.edu?

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.