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refinery29.com

refinery29.com had about 3.74M visits in September 2026, down 11.03% from August; most traffic is search.

Refinery29

Website traffic

How much traffic does refinery29.com get?

3.74M

-11.03%MoMEstimated monthly visits
7894.54M3.03M1.51M0
Global rank

18,682

Country rank · United States

6,989

Category rank · News and Media

318

Average visit duration

00:57

Pages per visit

1.92

Bounce rate

64.56%

Domain age

22 years

Search share

56.6%

Sources

Where does refinery29.com's traffic come from?

  • Search
    56.6%
  • Direct
    23.1%
  • Email
    6.7%
  • Referrals
    6.4%
  • Social
    5.3%
  • Paid search
    1.4%
  • Generative AI
    0.4%
  • Display ads
    0.1%
  • Other
    0.0%

Regions

Which countries visit refinery29.com?

  • United States
    59.3%
  • United Kingdom
    6.0%
  • Canada
    4.3%
  • Australia
    3.6%
  • Germany
    2.5%

See how refinery29.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to refinery29.com?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. ariana grande24.69K1.27M2%
  2. sterling point15.65K1.25M1%
  3. refinery29BRAND14.65K16.79K87%
  4. literotica11.01K191.55K6%
  5. serena joy5.45K88.24K6%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does refinery29.com show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
291.5 KiB
Hosting
FASTLY · AS54113
Email authentication
SPF · DMARC none
TLS
TLSv1.3 · 34 days
Page and SEOSchema 4
Title
Refinery29
Description
Refinery29 is a creative global platform for ALL young people. We tell stories in our own words that enlighten, inspire, and drive change from the ground up. We exist at the intersection of style, fashion, beauty & shopping; work & money; sex, relationships & wellbeing; entertainment and gaming, and identity. As a community-driven brand, our mission is to arm you with what you and your communities need to find joy, meaning, and agency.
Cross-origin redirect
Yes
Word count
1,703
Internal / external links
93 / 17
Canonical
https://www.refinery29.com/en-us/
Language
en
H1 / H2
1 / 6
Images missing alt
3 / 16
Schema
Organization · SearchAction · WebPage · WebSite
Hreflang
en-au · fr · en-ca · de · en-gb · x-default
OG / Twitter
OG · Twitter
Technology and tracking2 technologies
Technology clues
WordPress · React
Social links
facebook.com · x.com · instagram.com · youtube.com · tiktok.com · facebook.com · youtube.com · instagram.com · 2 more
Security headers
2 / 6
HSTS / CSP
HSTS
Alt-Svc
Set
Cookie
2(Secure 0)
Email and DNS securitySet
SPF
Set
DMARC
Set · none
DKIM selectors
google · s1 · s2
Mail stack
Mimecast
IPv6
No AAAA
Site verification TXT
DocuSign · Facebook · Google · Microsoft · Pinterest
SOA
ns-497.awsdns-62.com
NS
ns-1334.awsdns-38.org. · ns-1547.awsdns-01.co.uk. · ns-497.awsdns-62.com. · 1 more
MX
10 us-smtp-inbound-1.mimecast.com. · 10 us-smtp-inbound-2.mimecast.com.
Hosting and networkAS54113
A
151.101.65.55 · 151.101.1.55 · 151.101.129.55 · 151.101.193.55
Hosting ASN
AS54113 · 151.101.64.0/22
Hosting organization
FASTLY - Fastly, Inc.
Hosting country
US
BGP announcement
Yes
TLS
TLSv1.3 · Verified
Certificate issuer
YR1
Certificate remaining
34 days
Certificate SAN
DNS:*.refinery29.com · DNS:refinery29.com
robots and AI crawling16 disallowed
Robots.txt
200
Global Disallow /
No
Sitemap
Index · 6,965
AI explicitly disallowed
16
AI explicitly allowed
0
Disallow examples
GPTBot · ChatGPT-User · OAI-SearchBot · ClaudeBot · anthropic-ai · Google-Extended · GoogleOther · Bytespider · 8 more
Well-known public paths1 hits
Present / checked
1 / 5
/ads.txt
Present · 64.0 KiB

Website information

When was refinery29.com registered?

Domain
refinery29.com
Registration status
Domain registered
Registered
2004-11-22
Registrar
Gandi SAS
Expires
2028-11-22
Domain age
22 years
DNSSEC
No
Registry status
client transfer prohibited

Similar sites

What sites are similar to refinery29.com?

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.