Traffic
176.01K
+41.58%MoMEstimated monthly visits
190.09K126.73K63.36K0
Global rank
221,889
Country rank · Australia
4,622
Category rank · Insurance
20
Average visit duration
01:28
Pages per visit
2.68
Bounce rate
57.38%
Search share
17.8%
Traffic sources
- Display ads28.1%
- Search17.8%
- Email17.6%
- Direct11.7%
- Paid search9.3%
- Other7.3%
- Social3.9%
- Referrals3.4%
- Generative AI0.8%
Regions
- Australia94.9%
- United States2.4%
- India1.2%
- United Kingdom1.2%
- Indonesia0.3%
See how realinsurance.com.au compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- real insuranceBRAND2.52K1.91K132%
- real insurance loginBRAND840410205%
- car insuranceBRAND6902.11M0%
- real life insuranceBRAND380360106%
- car insurance quotesBRAND20093.98K0%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProSite profile
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 98.6 KiB
- Hosting
- INCAPSULA · AS19551
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 83 days
Page and SEOSchema 4
- Final URL
- https://www.realinsurance.com.au/
- Title
- Cover for Life, Home, Car, Pets & Travel | Real Insurance
- Description
- Real Insurance helps Australians protect what matters with award-winning cover for life, funeral, income, car, home, pets, travel and more. Request a quote.
- Cross-origin redirect
- Yes
- Word count
- 1,676
- Internal / external links
- 132 / 12
- Canonical
- https://www.realinsurance.com.au/
- Language
- en
- H1 / H2
- 1 / 9
- Images missing alt
- 35 / 37
- Schema
- AggregateRating · ContactPoint · Organization · WebPage
- OG / Twitter
- OG
- OG locale
- en_AU
- Feed / Manifest / AMP
- Manifest
Technology and tracking2 tracking
- Tracking clues
- Google Tag Manager · FullStory
- External script hosts
- uysrpqsi.realinsurance.com.au
- Social links
- facebook.com · tiktok.com · instagram.com · youtube.com
- Security headers
- 4 / 6
- HSTS / CSP
- HSTS · CSP
- Cookie
- 7（Secure 5）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- selector1 · s1 · s2
- Mail stack
- Microsoft 365
- IPv6
- No AAAA
- Site verification TXT
- SOA
- ns-1864.awsdns-41.co.uk
- NS
- ns-1019.awsdns-63.net. · ns-1382.awsdns-44.org. · ns-16.awsdns-02.com. · 1 more
- MX
- 0 realinsurance-com-au.mail.eo.outlook.com.
Hosting and networkAS19551
- A
- 45.60.199.200 · 45.60.197.200
- Hosting ASN
- AS19551 · 45.60.199.0/24
- Hosting organization
- INCAPSULA - Incapsula Inc
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- GlobalSign Atlas R46 DV TLS CA 2026 Q3
- Certificate remaining
- 83 days
- Certificate SAN
- DNS:nzseniors.co.nz · DNS:www.nzseniors.co.nz · DNS:staging.primepetinsurance.com.au · DNS:www.guardianinsurance.com.au · 16 more
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- URL set · 623
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 0
Well-known public paths
- Present / checked
- 0 / 5
Website information
- Domain
- realinsurance.com.au
- Registration status
- Domain registered
- Registrar
- Domain Directors Pty Ltd trading as Instra
- Registry status
- serverRenewProhibited
Similar sites
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.