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rbg.vic.gov.au

rbg.vic.gov.au had about 100.57K visits in September 2026, down 8.34% from August; most traffic is search.

Royal Botanic Gardens Victoria

Traffic

100.57K

-8.34%MoMEstimated monthly visits
789184.26K122.84K61.42K0
Global rank

227,028

Country rank · Australia

10,384

Category rank · Travel and Tourism

149

Average visit duration

03:23

Pages per visit

7.65

Bounce rate

38.53%

Search share

67.3%

Traffic sources

  • Search
    67.3%
  • Direct
    24.1%
  • Social
    3.9%
  • Referrals
    3.7%
  • Generative AI
    0.8%
  • Display ads
    0.1%
  • Email
    0.0%
  • Other
    0.0%
  • Paid search
    0.0%

Regions

  • Australia
    76.6%
  • United States
    4.4%
  • Brazil
    3.0%
  • New Zealand
    2.4%
  • United Kingdom
    2.3%

See how rbg.vic.gov.au compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. royal botanic gardens melbourne7902.99K26%
  2. botanical gardens melbourne650570114%
  3. cranbourne gardens44048092%
  4. taxenmoic drawings of leptospermum lanigerum31033094%
  5. botanic gardens2909.05K3%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
134.9 KiB
Hosting
MICROSOFT-CORP-MSN-AS-BLOCK · AS8075
Email authentication
SPF · DMARC reject
TLS
TLSv1.3 · 171 days
Page and SEO
Title
Royal Botanic Gardens Victoria
Description
Royal Botanic Gardens Victoria plays a leading role in the conservation of plants through biodiversity research, programs to protect rare and threatened plants, and the study of habitats. This work is supported by education and visitor programs about the importance of plants to life. The organisation encompasses two diverse sites at Melbourne and Cranbourne and the State Botanical Collection housed at the National Herbarium of Victoria.
Cross-origin redirect
Yes
Word count
3,554
Internal / external links
65 / 3
Canonical
https://www.rbg.vic.gov.au/
Language
en
H1 / H2
4 / 11
Images missing alt
32 / 39
OG / Twitter
OG · Twitter
Feed / Manifest / AMP
Manifest
Technology and tracking2 tracking
Tracking clues
Google Tag Manager · Meta Pixel
External script hosts
mktdplp102cdn.azureedge.net · cxppusa1formui01cdnsa01-endpoint.azureedge.net
Social links
facebook.com · instagram.com
Security headers
4 / 6
HSTS / CSP
HSTS
Cookie
3(Secure 2)
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
DKIM selectors
selector1 · s1 · s2
Mail stack
Microsoft 365
IPv6
No AAAA
Site verification TXT
Apple · Stripe
SOA
ns1-05.azure-dns.com
NS
ns1-05.azure-dns.com. · ns2-05.azure-dns.net. · ns3-05.azure-dns.org. · 1 more
MX
10 rbg-vic-gov-au.mail.protection.outlook.com.
Hosting and networkAS8075
A
13.77.50.98
Hosting ASN
AS8075 · 13.64.0.0/11
Hosting organization
MICROSOFT-CORP-MSN-AS-BLOCK - Microsoft Corporation
Hosting country
US
BGP announcement
Yes
TLS
TLSv1.3 · Verified
Certificate issuer
GeoTrust TLS RSA CA G1
Certificate remaining
171 days
Certificate SAN
DNS:rbg.vic.gov.au
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
AI explicitly disallowed
0
AI explicitly allowed
0
Well-known public paths
Present / checked
0 / 5

Website information

Domain
rbg.vic.gov.au
Registration status
Domain registered
Registrar
Department of Finance - VIC
Registry status
clientDeleteProhibited · serverRenewProhibited · clientUpdateProhibited

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What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.