Website traffic
How much traffic does racing.com get?
1.17M
+46.65%MoMEstimated monthly visits
1.27M844.25K422.12K0
Global rank
40,154
Country rank · Australia
804
Category rank · Gambling
12
Average visit duration
03:33
Pages per visit
4.85
Bounce rate
36.18%
Domain age
30 years
Search share
20.8%
Sources
Where does racing.com's traffic come from?
- Direct72.3%
- Search20.8%
- Email2.8%
- Referrals2.0%
- Social1.4%
- Generative AI0.6%
- Display ads0.1%
- Other0.0%
- Paid search0.0%
Regions
Which countries visit racing.com?
- Australia81.3%
- Singapore4.3%
- New Zealand2.5%
- United Kingdom1.0%
- Vietnam1.0%
See how racing.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to racing.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- bet3652.29K1.47M0%
- racing australiaBRAND1.7K3.37K50%
- racingBRAND1.57K260.61K1%
- racenet1.32K23.21K6%
- caulfield racecourse1.24K1.18K105%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does racing.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- DNSSEC
- HTTP
- 200
- Page size
- 695.8 KiB
- Hosting
- AMAZON-02 · AS16509
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.2 · 136 days
Page and SEO
- Final URL
- https://www.racing.com/
- Title
- RACING.COM | Racing.com
- Description
- Watch Australian horse racing live with race replays, form guides, results, expert tips, news and analysis from Australia's home of racing.
- Cross-origin redirect
- Yes
- Word count
- 1,764
- Internal / external links
- 232 / 14
- Language
- en
- H1 / H2
- 0 / 111
- Images missing alt
- 19 / 121
- OG / Twitter
- OG · Twitter
Technology and tracking1 tracking
- Technology clues
- Next.js · Zendesk
- Tracking clues
- Google Tag Manager
- Social links
- facebook.com · instagram.com · x.com · tiktok.com · youtube.com
- Server
- CloudFront
- Security headers
- 0 / 6
- Cookie
- 1（Secure 1）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- selector1
- Mail stack
- Mimecast
- IPv6
- No AAAA
- DNSSEC
- DNSKEY · AD
- CAA issuers
- amazon.com · amazontrust.com · digicert.com · pki.goog · 1 more
- Site verification TXT
- Atlassian · Canva · Google
- SOA
- ns-229.awsdns-28.com
- NS
- ns-229.awsdns-28.com. · ns-900.awsdns-48.net. · ns-1379.awsdns-44.org. · 1 more
- MX
- 10 au-smtp-inbound-1.mimecast.com. · 10 au-smtp-inbound-2.mimecast.com.
Hosting and networkAS16509
- A
- 32.236.106.215 · 54.253.97.243
- Hosting ASN
- AS16509 · 32.236.0.0/16
- Hosting organization
- AMAZON-02 - Amazon.com, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- ec2-32-236-106-215.ap-southeast-2.compute.amazonaws.com
- TLS
- TLSv1.2 · Verified
- Certificate issuer
- Amazon RSA 2048 M01
- Certificate remaining
- 136 days
- Certificate SAN
- DNS:*.racing.com · DNS:racing.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 28
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths
- Present / checked
- 0 / 5
Website information
When was racing.com registered?
- Domain
- racing.com
- Registration status
- Domain registered
- Registered
- 1996-12-16
- Registrar
- CSC Corporate Domains, Inc.
- Expires
- 2026-12-15
- Domain age
- 30 years
- DNSSEC
- Yes
- Registry status
- client transfer prohibited · server delete prohibited · server transfer prohibited · server update prohibited
Similar sites
What sites are similar to racing.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.