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purebaby.com.au

purebaby.com.au had about 339.82K visits in September 2026, down 10.29% from August; the top source is search.

Organic Cotton Toddler & Baby Clothes Australia | Purebaby

Traffic

339.82K

-10.29%MoMEstimated monthly visits
789461.91K307.94K153.97K0
Global rank

103,835

Country rank · Australia

2,570

Category rank · Childcare

5

Average visit duration

04:52

Pages per visit

5.74

Bounce rate

38.87%

Search share

44.3%

Traffic sources

  • Search
    44.3%
  • Direct
    30.1%
  • Paid search
    9.9%
  • Social
    9.4%
  • Display ads
    2.6%
  • Generative AI
    1.4%
  • Email
    1.4%
  • Referrals
    1.0%
  • Other
    0.0%

Regions

  • Australia
    83.8%
  • United States
    4.2%
  • Indonesia
    3.4%
  • United Kingdom
    1.9%
  • Malaysia
    1.6%

See how purebaby.com.au compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. purebabyBRAND12.24K4.82K254%
  2. pure babyBRAND1.02K1.34K76%
  3. purebaby auBRAND320260123%
  4. baby clothesBRAND30014.95K2%
  5. baby clothBRAND21072029%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

Full keyword rankings are a Pro feature

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Baidu rank

Site profile

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
1.3 MiB
Hosting
CLOUDFLARENET · AS13335
Email authentication
SPF · DMARC quarantine
TLS
TLSv1.3 · 63 days
Page and SEOSchema 5
Title
Organic Cotton Toddler & Baby Clothes Australia | Purebaby
Description
Shop our collection of organic cotton baby, toddler & kids clothes at Purebaby. Buy boys, girls & unisex clothes. Get free shipping on purchases over $100.
Cross-origin redirect
No
Word count
3,190
Internal / external links
214 / 7
Canonical
https://purebaby.com.au/
Language
en
H1 / H2
1 / 53
Images missing alt
82 / 146
Schema
ImageObject · Organization · PostalAddress · SearchAction · WebSite
Hreflang
en · en-AU · en-GB · x-default
OG / Twitter
OG · Twitter
Technology and tracking1 tracking
Technology clues
Shopify · Bootstrap · jQuery · PayPal · Bot protection · Cloudflare
Tracking clues
Microsoft Clarity
External script hosts
assets.fastsimon.com · shop.app · cdn.shopify.com · cdn-widgetsrepository.yotpo.com · cdn-loyalty.yotpo.com · cdn.nfcube.com · config.gorgias.chat
Social links
facebook.com · instagram.com · tiktok.com · youtube.com
Server
cloudflare
Security headers
4 / 6
HSTS / CSP
HSTS · CSP
Alt-Svc
Set
Cookie
3(Secure 1)
Email and DNS securitySet
SPF
Set
DMARC
Set · quarantine
DKIM selectors
selector1 · s1 · s2
Mail stack
Microsoft 365
IPv6
No AAAA
SOA
ns-544.awsdns-04.net
NS
ns-120.awsdns-15.com. · ns-1349.awsdns-40.org. · ns-1968.awsdns-54.co.uk. · 1 more
MX
0 purebaby-com-au.mail.protection.outlook.com.
Hosting and networkAS13335
A
23.227.38.65
Hosting ASN
AS13335 · 23.227.38.0/23
Hosting organization
CLOUDFLARENET - Cloudflare, Inc.
Hosting country
CA
BGP announcement
Yes
Reverse DNS
myshopify.com
TLS
TLSv1.3 · Verified
Certificate issuer
YE1
Certificate remaining
63 days
Certificate SAN
DNS:purebaby.com.au
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
Index · 76
AI explicitly disallowed
0
AI explicitly allowed
16
Well-known public paths1 hits
Present / checked
1 / 5
/llms.txt
Present · 4.3 KiB
llms summary
This document describes how AI agents can interact with Purebaby's online store at https://purebaby.com.au. · If you are reading this on behalf of your user and you act as a person

Website information

Domain
purebaby.com.au
Registration status
Domain registered
Registrar
GoDaddy.com LLC trading as GoDaddy.com
Registry status
clientDeleteProhibited · serverRenewProhibited · serverTransferProhibited · clientUpdateProhibited

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What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.