Website traffic
How much traffic does parents.com get?
4.03M
-2.50%MoMEstimated monthly visits
4.46M2.97M1.49M0
Global rank
17,714
Country rank · United States
4,922
Category rank · Childrens Health
2
Average visit duration
01:22
Pages per visit
1.85
Bounce rate
66.88%
Domain age
29 years
Search share
42.5%
Sources
Where does parents.com's traffic come from?
- Search42.5%
- Paid search22.9%
- Direct19.3%
- Email5.0%
- Referrals4.9%
- Social2.9%
- Display ads2.3%
- Generative AI0.2%
- Other0.1%
Regions
Which countries visit parents.com?
- United States72.8%
- Canada3.2%
- United Kingdom2.1%
- Australia1.7%
- Singapore1.6%
See how parents.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to parents.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- girl names16.03K104.29K15%
- parentsBRAND6.65K39.93K17%
- parents magazineBRAND3.35K4.11K82%
- boy names2.93K93.26K3%
- generation names2.54K9.86K26%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does parents.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 429.6 KiB
- Hosting
- CLOUDFLARENET · AS13335
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 79 days
Page and SEOSchema 6
- Final URL
- https://www.parents.com/
- Title
- Parents: Trusted Parenting Information for Raising the Future
- Description
- Parents empowers today’s families with trustworthy information from experts, empathetic advice, and a supportive community.
- Cross-origin redirect
- Yes
- Word count
- 973
- Internal / external links
- 90 / 11
- Canonical
- https://www.parents.com/
- Language
- en
- H1 / H2
- 0 / 9
- Images missing alt
- 1 / 50
- Schema
- ImageObject · Organization · PostalAddress · SearchAction · WebPage · Webpage
- OG / Twitter
- OG · Twitter
- Feed / Manifest / AMP
- Feed
Technology and tracking4 tracking
- Technology clues
- Cloudflare · Consent manager
- Tracking clues
- Google Tag Manager · Google Analytics · Google Ads · Cloudflare Web Analytics
- External script hosts
- static.cloudflareinsights.com
- Social links
- instagram.com · tiktok.com · facebook.com · youtube.com
- Security headers
- 0 / 6
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- google · selector1
- Mail stack
- Google Workspace
- IPv6
- AAAA present
- Site verification TXT
- SOA
- blue.foundationdns.com
- NS
- blue.foundationdns.com. · blue.foundationdns.net. · blue.foundationdns.org.
- MX
- 1 aspmx.l.google.com. · 10 alt3.aspmx.l.google.com. · 10 alt4.aspmx.l.google.com. · 2 more
Hosting and networkAS13335
- A
- 162.159.141.224 · 172.66.1.220
- AAAA
- 2a06:98c1:58::1d8 · 2606:4700:7::1d8
- Hosting ASN
- AS13335 · 162.159.128.0/19
- Hosting organization
- CLOUDFLARENET - Cloudflare, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- YE2
- Certificate remaining
- 79 days
- Certificate SAN
- DNS:*.parents.com · DNS:parents.com
robots and AI crawling5 disallowed
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 1
- AI explicitly disallowed
- 5
- AI explicitly allowed
- 0
- Disallow examples
- ClaudeBot · Bytespider · Amazonbot · FacebookBot · Applebot-Extended
Well-known public paths2 hits
- Present / checked
- 2 / 4
- /ads.txt
- Present · 17.4 KiB
- /.well-known/security.txt
- Present · 292 B
- security summary
- Contact: https://hackerone.com/b6bf1613-5ba4-4ce3-b371-ac47e4507b5d/embedded_submissions/new · Policy: https://hackerone.com/dotdashmeredith · Preferred-Languages: en
Website information
When was parents.com registered?
- Domain
- parents.com
- Registration status
- Domain registered
- Registered
- 1997-07-25
- Registrar
- MarkMonitor Inc.
- Expires
- 2027-07-24
- Domain age
- 29 years
- DNSSEC
- No
- Registry status
- client delete prohibited · client transfer prohibited · client update prohibited · server delete prohibited
Similar sites
What sites are similar to parents.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.