Website traffic
How much traffic does nyt.com get?
1.33M
+5.37%MoMEstimated monthly visits
1.44M959.16K479.58K0
Global rank
57,980
Country rank · United States
15,530
Category rank · Arts and Entertainment
1,086
Average visit duration
00:51
Pages per visit
1.33
Bounce rate
72.48%
Domain age
32 years
Search share
25.4%
Sources
Where does nyt.com's traffic come from?
- Direct45.6%
- Referrals25.9%
- Search25.4%
- Social2.6%
- Email0.3%
- Display ads0.1%
- Generative AI0.1%
- Paid search0.0%
- Other0.0%
Regions
Which countries visit nyt.com?
- United States71.9%
- United Kingdom4.0%
- Canada2.8%
- Germany2.5%
- India2.2%
See how nyt.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to nyt.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- photos of congressmen730—
- blue670391.62K0%
- michel platini coupe du monde 198265068096%
- „casio watch electronic analysis report“ 19 august 2004590310190%
- natalie harp530829.09K0%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProSite profile
What does nyt.com show publicly?
- Email authentication
- Hosting ASN
- Hosting
- FASTLY · AS54113
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 161 days
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- Not found
- Mail stack
- Google Workspace
- IPv6
- No AAAA
- CAA issuers
- comodoca.com · digicert.com · symantec.com
- Site verification TXT
- SOA
- dns1.p06.nsone.net
- NS
- dns4.p06.nsone.net. · dns2.p06.nsone.net. · dns3.p06.nsone.net. · 5 more
- MX
- 10 aspmx.l.google.com. · 20 alt1.aspmx.l.google.com. · 20 alt2.aspmx.l.google.com. · 4 more
Hosting and networkAS54113
- A
- 151.101.65.164 · 151.101.1.164 · 151.101.129.164 · 151.101.193.164
- Hosting ASN
- AS54113 · 151.101.64.0/22
- Hosting organization
- FASTLY - Fastly, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- Thawte TLS RSA CA G1
- Certificate remaining
- 161 days
- Certificate SAN
- DNS:nytimes.com · DNS:www.homedelivery.nytimes.com · DNS:*.api.dev.nytimes.com · DNS:*.api.nytimes.com · 16 more
robots and AI crawling14 disallowed
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- URL set · 738
- AI explicitly disallowed
- 14
- AI explicitly allowed
- 1
- Disallow examples
- GPTBot · ChatGPT-User · OAI-SearchBot · ClaudeBot · anthropic-ai · Google-Extended · Bytespider · CCBot · 6 more
Well-known public paths4 hits
- Present / checked
- 4 / 5
- /humans.txt
- Present · 427 B
- /.well-known/security.txt
- Present · 443 B
- /app-ads.txt
- Present · 934 B
- /ads.txt
- Present · 1.1 KiB
- security summary
- Responsible Disclosure Program: https://nytimes.responsibledisclosure.com/ · Info: https://help.nytimes.com/hc/en-us/articles/360051402512-Report-a-Security-Vulnerability · Tips: h
Website information
When was nyt.com registered?
- Domain
- nyt.com
- Registration status
- Domain registered
- Registered
- 1994-10-26
- Registrar
- MarkMonitor Inc.
- Expires
- 2027-10-25
- Domain age
- 32 years
- DNSSEC
- No
- Registry status
- client delete prohibited · client transfer prohibited · client update prohibited · server delete prohibited
Similar sites
What sites are similar to nyt.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.