nppa.gov.cn

nppa.gov.cn had about 201.33K visits in September 2026, down 2.60% from August; the top source is direct.

国家新闻出版署

Report updated 2026-10-09

Traffic

201.33K

-2.60%MoMEstimated monthly visits

264.26K176.17K88.09K0

Global rank

145,014

Country rank · China

5,074

Category rank · Government

3,757

Average visit duration

03:35

Pages per visit

6.45

Bounce rate

27.51%

Domain age

7.1 years

Search share

35.0%

Traffic sources

Direct
48.8%
Search
35.0%
Referrals
13.3%
Social
1.6%
Generative AI
0.9%
Display ads
0.3%
Paid search
0.1%
Other
0.0%

Regions

China
87.4%
Singapore
3.1%
Hong Kong SAR China
2.7%
United States
2.2%
Japan
2.0%

See how nppa.gov.cn compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords: 12,400
Landing pages: 4
Search competitors: 4
AI citations: 2

PositionEstimated visits

google#142M
gmail#118.2M
google maps#19.4M
google drive#14.1M

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Baidu rank

Site profile

Partially available

Email authentication
Hosting ASN

Hosting: ZDNS · AS38345
Email authentication: SPF
TLS: TLSv1.3 · 187 days

Email and DNS securitySet

SPF: Set
DMARC: Not found
DKIM selectors: default
IPv6: No AAAA
SOA: dns1.zdnscloud.info
NS: vns1.zdnscloud.biz. · ins1.zdnscloud.com. · dns1.zdnscloud.info. · 1 more
MX: 5 xchzmx01.mxmail.netease.com.

Hosting and networkAS38345

A: 202.173.11.233
Hosting ASN: AS38345 · 202.173.11.0/24
Hosting organization: ZDNS - Internet Domain Name System Beijing Engineering Resrarch Center Ltd.
Hosting country: CN
BGP announcement: Yes
TLS: TLSv1.3 · Not verified
Certificate issuer: GeoTrust G2 TLS CN RSA4096 SHA256 2022 CA1
Certificate remaining: 187 days
Certificate SAN: DNS:*.zdns.cn · DNS:zdns.cn

Website information

Domain: nppa.gov.cn
Registration status: Domain registered
Registered: 2019-09-15
Registrar: 阿里云计算有限公司（万网）
Expires: 2027-09-15
Domain age: 7.1 years
Registry status: ok

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What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
Missing or partial values stay marked in the report.

Data notes →How estimates are produced →Website traffic sources →Claim, correct or hide this report →