Website traffic
How much traffic does nhsinform.scot get?
2.61M
+2.85%MoMEstimated monthly visits
2.82M1.88M939.17K0
Global rank
28,095
Country rank · United Kingdom
1,459
Category rank · Health Conditions and Concerns
3
Average visit duration
01:03
Pages per visit
1.62
Bounce rate
66.27%
Domain age
12 years
Search share
67.7%
Sources
Where does nhsinform.scot's traffic come from?
- Search67.7%
- Direct22.4%
- Referrals6.6%
- Email1.0%
- Social1.0%
- Generative AI1.0%
- Paid search0.2%
- Display ads0.1%
- Other0.0%
Regions
Which countries visit nhsinform.scot?
- United Kingdom52.2%
- United States17.7%
- Australia2.4%
- Canada2.1%
- Singapore1.0%
See how nhsinform.scot compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to nhsinform.scot?
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does nhsinform.scot show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 226.8 KiB
- Hosting
- MICROSOFT-CORP-MSN-AS-BLOCK · AS8075
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 143 days
Page and SEOSchema 11
- Final URL
- https://www.nhsinform.scot/
- Title
- Scottish health information you can trust | NHS inform
- Description
- NHS inform is Scotland's national health information service helping the people in Scotland to make informed decisions about their own health and the health of the people they care for
- Cross-origin redirect
- Yes
- Word count
- 472
- Internal / external links
- 60 / 5
- Language
- en-GB
- H1 / H2
- 1 / 10
- Images missing alt
- 3 / 8
- Schema
- BreadcrumbList · EntryPoint · ImageObject · ListItem · MedicalWebPage · Organization · 5 more
- OG / Twitter
- OG · Twitter
- OG locale
- en_GB
- Feed / Manifest / AMP
- Feed
Technology and tracking1 tracking
- Technology clues
- WordPress · Bootstrap · jQuery · React · PHP
- Tracking clues
- Google Tag Manager
- External script hosts
- appnhs24wp41a8c38064.blob.core.windows.net · maps.googleapis.com · cdnjs.cloudflare.com · cc.cdn.civiccomputing.com · nhs24-shgapi-live.azurewebsites.net
- Social links
- facebook.com · twitter.com · youtube.com
- Security headers
- 4 / 6
- HSTS / CSP
- HSTS
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- Not found
- IPv6
- AAAA present
- Site verification TXT
- Facebook · Google
- SOA
- ns1.livedns.co.uk
- NS
- ns1.livedns.co.uk. · ns3.livedns.co.uk. · ns2.livedns.co.uk.
- MX
- 10 mailserver.livemail.co.uk.
Hosting and networkAS8075
- A
- 150.171.110.3
- AAAA
- 2603:1061:14:102::1
- Hosting ASN
- AS8075 · 150.171.0.0/16
- Hosting organization
- MICROSOFT-CORP-MSN-AS-BLOCK - Microsoft Corporation
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- Sectigo Public Server Authentication CA DV R36
- Certificate remaining
- 143 days
- Certificate SAN
- DNS:www.nhsinform.scot · DNS:nhsinform.scot
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 27
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 0
Well-known public paths
- Present / checked
- 0 / 5
Website information
When was nhsinform.scot registered?
- Domain
- nhsinform.scot
- Registration status
- Domain registered
- Registered
- 2014-07-15
- Registrar
- IONOS SE
- Expires
- 2027-07-15
- Domain age
- 12 years
- DNSSEC
- No
- Registry status
- client transfer prohibited
Similar sites
What sites are similar to nhsinform.scot?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.