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nest.com

nest.com had about 4.71M visits in September 2026, down 7.73% from August; most traffic is direct.

Smart Homes start with Google Nest

Traffic

4.71M

-7.73%MoMEstimated monthly visits
7896.36M4.24M2.12M0
Global rank

11,777

Category rank · Consumer Electronics

104

Average visit duration

02:02

Pages per visit

3.51

Bounce rate

34.46%

Domain age

32 years

Search share

10.0%

Traffic sources

  • Direct
    69.4%
  • Referrals
    11.4%
  • Search
    10.0%
  • Social
    5.4%
  • Email
    3.2%
  • Generative AI
    0.4%
  • Display ads
    0.1%
  • Paid search
    0.0%
  • Other
    0.0%

Regions

  • United States
    81.2%
  • Canada
    9.3%
  • United Kingdom
    5.6%
  • France
    0.4%
  • Taiwan
    0.3%

See how nest.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. nestBRAND84.23K152.17K55%
  2. google nestBRAND9.74K81.96K12%
  3. nest loginBRAND7.68K15.33K50%
  4. nest homeBRAND3.18K3.93K81%
  5. nest onlineBRAND1.84K1.51K122%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
2.0 MiB
Hosting
GOOGLE-CLOUD-PLATFORM · AS396982
Email authentication
SPF · DMARC reject
TLS
TLSv1.3 · 55 days
Page and SEOSchema 1
Title
Smart Homes start with Google Nest
Description
Build a smarter home, one device at a time, with Google Nest home automation systems including smart thermostats, wireless cameras, smart speakers, and more.
Cross-origin redirect
Yes
Word count
1,981
Internal / external links
105 / 6
Canonical
https://store.google.com/us/category/connected_home?hl=en-US
Language
en-US
H1 / H2
1 / 21
Images missing alt
15 / 137
Schema
Organization
OG / Twitter
OG · Twitter
Technology and tracking2 tracking
Tracking clues
Google Tag Manager · Google Analytics
External script hosts
gstatic.com · googletagmanager.com · google-analytics.com
Server
ESF
Security headers
5 / 6
HSTS / CSP
HSTS · CSP
Alt-Svc
Set
Cookie
2(Secure 2)
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
DKIM selectors
s1 · s2
Mail stack
Google Workspace
IPv6
No AAAA
CAA issuers
pki.goog
Site verification TXT
Facebook · Google
SOA
ns-2026.awsdns-61.co.uk
NS
ns-1217.awsdns-24.org. · ns-2026.awsdns-61.co.uk. · ns-81.awsdns-10.com. · 1 more
MX
0 smtp.google.com.
Hosting and networkAS396982
A
35.241.20.76
Hosting ASN
AS396982 · 35.241.0.0/16
Hosting organization
GOOGLE-CLOUD-PLATFORM - Google LLC
Hosting country
US
BGP announcement
Yes
Reverse DNS
76.20.241.35.bc.googleusercontent.com
TLS
TLSv1.3 · Verified
Certificate issuer
WR3
Certificate remaining
55 days
Certificate SAN
DNS:www.nest.com · DNS:nest.com · DNS:community.nest.com · DNS:support.nest.com · 3 more
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
Index · 2
AI explicitly disallowed
0
AI explicitly allowed
16
Well-known public paths1 hits
Present / checked
1 / 5
/humans.txt
Present · 2.3 KiB

Website information

Domain
nest.com
Registration status
Domain registered
Registered
1994-09-07
Registrar
MarkMonitor Inc.
Expires
2027-05-24
Domain age
32 years
DNSSEC
No
Registry status
client delete prohibited · client transfer prohibited · client update prohibited · server delete prohibited

Similar sites

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.