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nationwide.co.uk

nationwide.co.uk had about 7.81M visits in September 2026, down 8.38% from August; most traffic is direct.

Nationwide | A good way to bank

Website traffic

How much traffic does nationwide.co.uk get?

7.81M

-8.38%MoMEstimated monthly visits
7899.21M6.14M3.07M0
Global rank

5,234

Country rank · United Kingdom

173

Category rank · Banking Credit and Lending

5

Average visit duration

04:50

Pages per visit

6.40

Bounce rate

29.00%

Domain age

31 years

Search share

36.5%

Sources

Where does nationwide.co.uk's traffic come from?

  • Direct
    50.5%
  • Search
    36.5%
  • Referrals
    3.8%
  • Display ads
    3.3%
  • Email
    2.4%
  • Paid search
    1.5%
  • Social
    1.5%
  • Generative AI
    0.5%
  • Other
    0.1%

Regions

Which countries visit nationwide.co.uk?

  • United Kingdom
    93.6%
  • United States
    2.4%
  • Singapore
    0.5%
  • France
    0.4%
  • Germany
    0.2%

See how nationwide.co.uk compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to nationwide.co.uk?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. nationwideBRAND403.17K390.81K103%
  2. nationwide loginBRAND128.42K92.35K139%
  3. nationwide student accountBRAND59.63K34.43K173%
  4. nationwide online bankingBRAND37.09K28.52K130%
  5. personal loan rates23.21K1.71M1%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does nationwide.co.uk show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
487.8 KiB
Hosting
MICROSOFT-CORP-MSN-AS-BLOCK · AS8075
Email authentication
SPF · DMARC reject
TLS
TLSv1.3 · 191 days
Page and SEOSchema 4
Title
Nationwide | A good way to bank
Description
Explore our range of mortgages, credit cards, savings, and bank accounts. Discover banking that is fairer, more rewarding and for the good of society
Cross-origin redirect
Yes
Word count
1,497
Internal / external links
152 / 13
Canonical
https://www.nationwide.co.uk/
Language
en-GB
H1 / H2
2 / 14
Images missing alt
24 / 28
Schema
BankOrCreditUnion · Brand · ContactPoint · PostalAddress
Technology and tracking2 tracking
Technology clues
Next.js · Contentful · Consent manager
Tracking clues
Google Tag Manager · Google Ads
External script hosts
assets.adobedtm.com
Social links
facebook.com · instagram.com · tiktok.com · youtube.com · linkedin.com · x.com
Security headers
5 / 6
HSTS / CSP
HSTS
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
MTA-STS / BIMI
BIMI
DKIM selectors
selector1 · selector2 · s1 · s2
IPv6
AAAA present
Site verification TXT
Adobe · Apple · Atlassian · Facebook · Google · Microsoft · 1 more
SOA
pdns108.ultradns.net
NS
dns1.p01.nsone.net. · dns2.p01.nsone.net. · dns3.p01.nsone.net. · 5 more
MX
10 cluster3.eu.messagelabs.com. · 20 cluster3a.eu.messagelabs.com.
Hosting and networkAS8075
A
150.171.110.136
AAAA
2603:1061:14:187::1
Hosting ASN
AS8075 · 150.171.0.0/16
Hosting organization
MICROSOFT-CORP-MSN-AS-BLOCK - Microsoft Corporation
Hosting country
US
BGP announcement
Yes
TLS
TLSv1.3 · Verified
Certificate issuer
Entrust EV TLS Issuing RSA CA 2
Certificate remaining
191 days
Certificate SAN
DNS:www.nationwide.co.uk · DNS:beta.nationwide.co.uk · DNS:content.nationwide.co.uk · DNS:documents.nationwide.co.uk · 5 more
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
Index · 2
AI explicitly disallowed
0
AI explicitly allowed
0
Well-known public paths1 hits
Present / checked
1 / 5
/.well-known/security.txt
Present · 260 B
security summary
Contact: mailto:vulnerabilitydisclosure@nationwide.co.uk · Policy: https://www.nationwide.co.uk/help/fraud-and-security/report-security-vulnerability · Hiring: https://www.nationwi

Website information

When was nationwide.co.uk registered?

Domain
nationwide.co.uk
Registration status
Domain registered
Registered
1995-12-06
Registrar
CSC Corporate Domains, Inc
Expires
2026-12-06
Domain age
31 years
DNSSEC
No
Registry status
server delete prohibited · server transfer prohibited · server update prohibited

Similar sites

What sites are similar to nationwide.co.uk?

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.