Traffic
287K
-22.00%MoMEstimated monthly visits
397.37K264.91K132.46K0
Global rank
182,113
Country rank · United Kingdom
17,851
Category rank · Childcare
60
Average visit duration
00:57
Pages per visit
1.64
Bounce rate
62.05%
Domain age
22 years
Search share
74.9%
Traffic sources
- Search74.9%
- Direct13.5%
- Referrals5.5%
- Social3.0%
- Generative AI1.4%
- Paid search0.7%
- Email0.7%
- Display ads0.3%
- Other0.0%
Regions
- United States27.6%
- United Kingdom23.7%
- Australia4.0%
- Canada4.0%
- India2.4%
See how motherandbaby.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- 80620149.03K0%
- travel potty chair35041085%
- double middle names for girls31033094%
- does collagen supplements help or hurt pregnancy300—
- mother and babyBRAND2701.06K26%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProSite profile
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 426.6 KiB
- Hosting
- AMAZON-02 · AS16509
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.2 · 170 days
Page and SEO
- Final URL
- https://www.motherandbaby.com/
- Title
- Mother & Baby, No.1 Pregnancy, Baby & Toddler Experts
- Description
- Welcome to Mother & Baby, the No.1 Pregnancy, Baby and Toddler brand, trusted by mums for over 60 years. We're your go to guide from pregnancy, to mum-hood and beyond.
- Cross-origin redirect
- Yes
- Word count
- 645
- Internal / external links
- 85 / 9
- Canonical
- https://www.motherandbaby.com/
- Language
- en
- H1 / H2
- 0 / 4
- Images missing alt
- 0 / 34
- OG / Twitter
- OG · Twitter
- Feed / Manifest / AMP
- Feed
Technology and tracking1 tracking
- Technology clues
- Next.js · Contentful · jQuery
- Tracking clues
- Google Ads
- Social links
- facebook.com · twitter.com
- Server
- nginx/1.29.5
- Security headers
- 0 / 6
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- Not found
- IPv6
- No AAAA
- Site verification TXT
- Facebook · Google · Pinterest
- SOA
- pdns109.ultradns.com
- NS
- pdns109.ultradns.biz. · pdns109.ultradns.com. · pdns109.ultradns.net. · 1 more
Hosting and networkAS16509
- A
- 18.171.201.86 · 51.200.29.104 · 18.170.245.160
- Hosting ASN
- AS16509 · 18.168.0.0/14
- Hosting organization
- AMAZON-02 - Amazon.com, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- ec2-18-171-201-86.eu-west-2.compute.amazonaws.com
- TLS
- TLSv1.2 · Verified
- Certificate issuer
- Amazon RSA 2048 M01
- Certificate remaining
- 170 days
- Certificate SAN
- DNS:*.motherandbaby.com · DNS:motherandbaby.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 37
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 0
Well-known public paths1 hits
- Present / checked
- 1 / 4
- /ads.txt
- Present · 9.0 KiB
Website information
- Domain
- motherandbaby.com
- Registration status
- Domain registered
- Registered
- 2004-05-06
- Registrar
- Key-Systems GmbH
- Expires
- 2027-05-06
- Domain age
- 22 years
- DNSSEC
- No
- Registry status
- client delete prohibited · client transfer prohibited
Similar sites
Website reports in the same category, with nearby monthly visits.
- babipur.co.uk
- babyplus.ua
- joolz.com
- thenurserystore.com
- babeside.com
- firstcry.ae
- baby-walz.ch
- bloontoys.com
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.