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mlb.com

mlb.com had about 146.21M visits in September 2026, down 17.67% from August; most traffic is direct.

MLB.com | The Official Site of Major League Baseball

Website traffic

How much traffic does mlb.com get?

146.21M

-17.67%MoMEstimated monthly visits
789191.79M127.86M63.93M0
Global rank

273

Country rank · United States

93

Category rank · Baseball

1

Average visit duration

07:12

Pages per visit

4.11

Bounce rate

37.28%

Domain age

32 years

Search share

29.9%

Sources

Where does mlb.com's traffic come from?

  • Direct
    57.5%
  • Search
    29.9%
  • Other
    3.6%
  • Social
    3.6%
  • Referrals
    2.8%
  • Email
    1.4%
  • Paid search
    0.7%
  • Display ads
    0.3%
  • Generative AI
    0.2%

Regions

Which countries visit mlb.com?

  • United States
    81.9%
  • Canada
    7.0%
  • Japan
    1.8%
  • Taiwan
    1.7%
  • Mexico
    1.6%

See how mlb.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to mlb.com?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. mlbBRAND5.43M8.3M65%
  2. red sox1.79M1.24M145%
  3. phillies1.63M1.4M116%
  4. cubs1.3M1M130%
  5. mlb standingsBRAND1.24M1.75M71%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does mlb.com show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
1.4 MiB
Hosting
GOOGLE-CLOUD-PLATFORM · AS396982
Email authentication
SPF · DMARC reject
TLS
TLSv1.3 · 63 days
Page and SEO
Title
MLB.com | The Official Site of Major League Baseball
Description
Coverage includes audio and video clips, interviews, statistics, schedules and exclusive stories.
Cross-origin redirect
Yes
Word count
1,335
Internal / external links
162 / 28
Canonical
https://www.mlb.com/
Language
en
H1 / H2
0 / 10
Images missing alt
1 / 111
Hreflang
en · es
OG / Twitter
OG · Twitter
Technology and tracking1 tracking
Technology clues
Next.js · Contentful · React · Bot protection · Consent manager
Tracking clues
Google Tag Manager
External script hosts
assets.adobedtm.com · mlbstatic.com · builds.mlbstatic.com
Social links
instagram.com · x.com · tiktok.com · youtube.com · facebook.com · linkedin.com
Security headers
0 / 6
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
MTA-STS / BIMI
BIMI
DKIM selectors
google · selector1 · selector2 · s1 · s2
Mail stack
Microsoft 365
IPv6
No AAAA
CAA issuers
pki.goog · letsencrypt.org · amazon.com · digicert.com · 1 more
Site verification TXT
Adobe · Apple · Atlassian · DocuSign · Facebook · Google · 2 more
SOA
ns-cloud-b1.googledomains.com
NS
ns-976.awsdns-58.net. · ns-cloud-b1.googledomains.com. · ns-204.awsdns-25.com. · 5 more
MX
1 mlb-com.mail.protection.outlook.com.
Hosting and networkAS396982
A
34.102.163.158
Hosting ASN
AS396982 · 34.100.0.0/14
Hosting organization
GOOGLE-CLOUD-PLATFORM - Google LLC
Hosting country
US
BGP announcement
Yes
Reverse DNS
158.163.102.34.bc.googleusercontent.com
TLS
TLSv1.3 · Verified
Certificate issuer
WR3
Certificate remaining
63 days
Certificate SAN
DNS:mlb.com

Website information

When was mlb.com registered?

Domain
mlb.com
Registration status
Domain registered
Registered
1994-11-01
Registrar
GoDaddy Corporate Domains, LLC
Expires
2027-10-31
Domain age
32 years
DNSSEC
No
Registry status
client transfer prohibited · server delete prohibited · server transfer prohibited · server update prohibited

Similar sites

What sites are similar to mlb.com?

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.