Website traffic
How much traffic does merrell.com get?
4.36M
+10.53%MoMEstimated monthly visits
4.71M3.14M1.57M0
Global rank
12,765
Country rank · United States
3,662
Category rank · Fashion and Apparel
188
Average visit duration
02:31
Pages per visit
3.35
Bounce rate
46.42%
Domain age
32 years
Search share
19.9%
Sources
Where does merrell.com's traffic come from?
- Paid search22.6%
- Search19.9%
- Direct17.3%
- Other12.4%
- Display ads10.6%
- Email7.1%
- Social5.4%
- Referrals4.4%
- Generative AI0.4%
Regions
Which countries visit merrell.com?
- United States70.6%
- United Kingdom7.9%
- Canada6.8%
- France2.8%
- Spain1.9%
See how merrell.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to merrell.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- merrellBRAND80.41K103.71K78%
- merrell shoesBRAND55.73K31.97K174%
- merrelBRAND14.74K15.96K92%
- merrell moab 3BRAND13.53K33.44K41%
- merell5.83K9.17K64%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
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What does merrell.com show publicly?
- Email authentication
- Hosting ASN
- Hosting
- AMAZON-02 · AS16509
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 167 days
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- MTA-STS / BIMI
- BIMI
- DKIM selectors
- selector1 · s1 · s2
- Mail stack
- Microsoft 365
- IPv6
- No AAAA
- Site verification TXT
- Adobe · Apple · Atlassian · DocuSign · Facebook · Google · 2 more
- SOA
- ns-231.awsdns-28.com
- NS
- ns-1101.awsdns-09.org. · ns-2027.awsdns-61.co.uk. · ns-231.awsdns-28.com. · 1 more
- MX
- 10 merrell-com.mail.protection.outlook.com.
Hosting and networkAS16509
- A
- 3.164.143.49 · 3.164.143.18 · 3.164.143.19 · 3.164.143.109
- Hosting ASN
- AS16509 · 3.164.140.0/22
- Hosting organization
- AMAZON-02 - Amazon.com, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- server-3-164-143-49.nrt20.r.cloudfront.net
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- Amazon RSA 2048 M01
- Certificate remaining
- 167 days
- Certificate SAN
- DNS:merrell.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- URL set · 1,143
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths
- Present / checked
- 0 / 5
Website information
When was merrell.com registered?
- Domain
- merrell.com
- Registration status
- Domain registered
- Registered
- 1995-02-20
- Registrar
- CSC Corporate Domains, Inc.
- Expires
- 2027-02-21
- Domain age
- 32 years
- DNSSEC
- No
- Registry status
- client transfer prohibited · server delete prohibited · server transfer prohibited · server update prohibited
Similar sites
What sites are similar to merrell.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.