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mass.gov

mass.gov had about 10.57M visits in September 2026, down 0.82% from August; the top source is search.

Mass.gov

Website traffic

How much traffic does mass.gov get?

10.57M

-0.82%MoMEstimated monthly visits
78911.75M7.83M3.92M0
Global rank

4,118

Country rank · United States

865

Category rank · Government

17

Average visit duration

05:56

Pages per visit

5.65

Bounce rate

38.34%

Domain age

26 years

Search share

45.7%

Sources

Where does mass.gov's traffic come from?

  • Search
    45.7%
  • Direct
    37.9%
  • Referrals
    8.9%
  • Email
    3.4%
  • Social
    2.5%
  • Generative AI
    1.1%
  • Display ads
    0.4%
  • Other
    0.0%
  • Paid search
    0.0%

Regions

Which countries visit mass.gov?

  • United States
    97.1%
  • Canada
    0.2%
  • India
    0.2%
  • United Kingdom
    0.1%
  • Brazil
    0.1%

See how mass.gov compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to mass.gov?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. rmv82.55K81.83K101%
  2. rule3442.02K2.38M2%
  3. xxx32.08K2.5M1%
  4. mass rmvBRAND30.75K22.04K140%
  5. rmv massBRAND27.11K15.75K172%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does mass.gov show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
  • DNSSEC
HTTP
200
Page size
193.4 KiB
Hosting
AMAZON-02 · AS16509
Email authentication
SPF · DMARC none
TLS
TLSv1.2 · 62 days
Page and SEOSchema 6
Title
Mass.gov
Description
Official website of the Commonwealth of Massachusetts
Cross-origin redirect
Yes
Word count
731
Internal / external links
63 / 6
Canonical
https://www.mass.gov/
Language
en
H1 / H2
1 / 7
Images missing alt
0 / 7
Schema
Organization · SearchAction · SiteNavigationElement · WPFooter · WPHeader · WebSite
Hreflang
x-default · en
OG / Twitter
OG · Twitter
Technology and tracking2 tracking
Technology clues
Angular
Tracking clues
Google Tag Manager · Google Analytics
Social links
facebook.com · twitter.com · linkedin.com · youtube.com · instagram.com · threads.net
Generator
Drupal 11 (https://www.drupal.org)
Security headers
0 / 6
Email and DNS securitySet
SPF
Set
DMARC
Set · none
DKIM selectors
selector1
Mail stack
Proofpoint
IPv6
No AAAA
DNSSEC
DNSKEY · AD
CAA issuers
amazon.com · amazonaws.com · amazontrust.com · awstrust.com · 2 more
Site verification TXT
Apple · Atlassian · Google · Microsoft
SOA
internet-dns2.state.ma.us
NS
a5-66.akam.net. · a8-67.akam.net. · a1-243.akam.net. · 3 more
MX
10 mxa-0018e801.gslb.pphosted.com. · 10 mxb-0018e801.gslb.pphosted.com.
Hosting and networkAS16509
A
13.248.160.110 · 76.223.33.104
Hosting ASN
AS16509 · 13.248.160.0/20
Hosting organization
AMAZON-02 - Amazon.com, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
ad2114eb67def0645.awsglobalaccelerator.com
TLS
TLSv1.2 · Verified
Certificate issuer
DigiCert Global G2 TLS RSA SHA256 2020 CA1
Certificate remaining
62 days
Certificate SAN
DNS:mass.gov
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
AI explicitly disallowed
0
AI explicitly allowed
16
Well-known public paths
Present / checked
0 / 2

Website information

When was mass.gov registered?

Domain
mass.gov
Registration status
Domain registered
Registered
2000-11-28
Registrar
get.gov
Expires
2027-08-14
Domain age
26 years
DNSSEC
Yes
Registry status
server transfer prohibited

Similar sites

What sites are similar to mass.gov?

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.