Traffic
285.25K
-7.48%MoMEstimated monthly visits
332.98K221.99K110.99K0
Global rank
103,678
Country rank · New Zealand
532
Category rank · Government
7
Average visit duration
04:22
Pages per visit
8.37
Bounce rate
34.17%
Domain age
29 years
Search share
34.3%
Traffic sources
- Direct51.6%
- Search34.3%
- Referrals8.1%
- Email2.5%
- Social1.8%
- Generative AI1.7%
- Other0.0%
- Paid search0.0%
Regions
- New Zealand87.0%
- Australia3.8%
- United States1.0%
- Colombia0.9%
- United Kingdom0.6%
See how linz.govt.nz compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- linzBRAND3.89K43.33K9%
- linz data service2.78K2.3K121%
- maps95044.95M0%
- landonlineBRAND600450133%
- aerial map nz590310190%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProSite profile
- HTTP 200
- Email authentication
- Hosting ASN
- DNSSEC
- HTTP
- 200
- Page size
- 98.4 KiB
- Hosting
- AMAZON-02 · AS16509
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 61 days
Page and SEOSchema 3
- Final URL
- https://www.linz.govt.nz/
- Title
- Home | Toitū Te Whenua - Land Information New Zealand
- Description
- Understanding, developing and caring for whenua, moana and arawai
- Cross-origin redirect
- Yes
- Word count
- 1,081
- Internal / external links
- 163 / 4
- Canonical
- https://www.linz.govt.nz/
- Language
- en-NZ
- H1 / H2
- 1 / 6
- Images missing alt
- 2 / 10
- Schema
- GovernmentOrganization · ImageObject · WebPage
- OG / Twitter
- OG · Twitter
- Feed / Manifest / AMP
- Manifest
Technology and tracking1 tracking
- Technology clues
- jQuery · React
- Tracking clues
- Google Tag Manager
- External script hosts
- staticcdn.co.nz
- Social links
- facebook.com · linkedin.com · youtube.com
- Server
- Apache/2.4.68 (Amazon Linux)
- Security headers
- 4 / 6
- HSTS / CSP
- HSTS · CSP
- Cookie
- 4（Secure 2）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- MTA-STS / BIMI
- MTA-STS
- DKIM selectors
- Not found
- Mail stack
- Microsoft 365
- IPv6
- No AAAA
- DNSSEC
- DNSKEY · AD
- Site verification TXT
- Adobe · Atlassian · Microsoft
- SOA
- ns1.digital.govt.nz
- NS
- ns1.digital.govt.nz. · ns2.digital.govt.nz. · ns3.digital.govt.nz. · 2 more
- MX
- 4 linz-govt-nz.mail.protection.outlook.com.
Hosting and networkAS16509
- A
- 35.71.183.26 · 52.223.39.181
- Hosting ASN
- AS16509 · 35.71.176.0/20
- Hosting organization
- AMAZON-02 - Amazon.com, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- a3fa9b2c0223d9f56.awsglobalaccelerator.com
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- Amazon RSA 2048 M01
- Certificate remaining
- 61 days
- Certificate SAN
- DNS:linz.govt.nz · DNS:www.linz.govt.nz
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- URL set · 4,336
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths
- Present / checked
- 0 / 5
Website information
- Domain
- linz.govt.nz
- Registration status
- Domain registered
- Registered
- 1997-06-09
- Registrar
- Public Service Commission
- Domain age
- 29 years
- Registry status
- ok
Similar sites
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.