Traffic
99.42K
-13.35%MoMEstimated monthly visits
123.92K82.62K41.31K0
Global rank
398,364
Country rank · United States
100,251
Category rank · Fashion and Apparel
3,085
Average visit duration
00:37
Pages per visit
1.83
Bounce rate
50.90%
Domain age
15 years
Search share
33.7%
Traffic sources
- Search33.7%
- Direct22.5%
- Display ads15.7%
- Social13.2%
- Paid search12.7%
- Generative AI1.1%
- Other0.8%
- Referrals0.3%
Regions
- United States48.2%
- United Kingdom12.6%
- Canada8.6%
- Qatar5.0%
- Germany4.3%
See how lackofcolor.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- lack of colorBRAND1.15K1.8K64%
- lack of color hatsBRAND7801.01K77%
- bucket hat46059.08K1%
- sun hat22016.37K1%
- australian hat brands22033067%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProSite profile
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 989.8 KiB
- Hosting
- CLOUDFLARENET · AS13335
- Email authentication
- SPF · DMARC none
- TLS
- TLSv1.3 · 73 days
Page and SEOSchema 4
- Final URL
- https://lackofcolor.com/
- Title
- Hats Reimagined | Lack of Color [US]
- Description
- High-quality, wearable and effortlessly cool. Lack of Color offers contemporary style through their unique interpretations of timeless headwear designs.
- Cross-origin redirect
- No
- Word count
- 1,447
- Internal / external links
- 67 / 3
- Canonical
- https://lackofcolor.com/
- Language
- en
- H1 / H2
- 1 / 4
- Images missing alt
- 13 / 57
- Schema
- Organization · PostalAddress · SearchAction · WebSite
- Hreflang
- en · en-US · en-CA · en-GB · en-ES · en-FR · en-DE · en-AU · 2 more
- OG / Twitter
- OG · Twitter
Technology and tracking2 tracking
- Technology clues
- WordPress · Shopify · Bootstrap · jQuery · React · PayPal · HubSpot · Bot protection · Cloudflare
- Tracking clues
- Google Tag Manager · Google Analytics
- External script hosts
- shop.app · cdn.shopify.com · dr4qe3ddw9y32.cloudfront.net · widget.gotolstoy.com · play.gotolstoy.com · d3hw6dc1ow8pp2.cloudfront.net · cdn-static.okendo.io · static.klaviyo.com · 3 more
- Social links
- facebook.com · instagram.com
- Server
- cloudflare
- Security headers
- 4 / 6
- HSTS / CSP
- HSTS · CSP
- Alt-Svc
- Set
- Cookie
- 5（Secure 3）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · none
- DKIM selectors
- Not found
- IPv6
- No AAAA
- Site verification TXT
- Facebook · Google
- SOA
- doug.ns.cloudflare.com
- NS
- doug.ns.cloudflare.com. · jamie.ns.cloudflare.com.
Hosting and networkAS13335
- A
- 23.227.38.32
- Hosting ASN
- AS13335 · 23.227.38.0/23
- Hosting organization
- CLOUDFLARENET - Cloudflare, Inc.
- Hosting country
- CA
- BGP announcement
- Yes
- Reverse DNS
- myshopify.com
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- YE1
- Certificate remaining
- 73 days
- Certificate SAN
- DNS:lackofcolor.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 37
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 0
Well-known public paths1 hits
- Present / checked
- 1 / 5
- /llms.txt
- Present · 4.4 KiB
- llms summary
- This document describes how AI agents can interact with Lack of Color [US]'s online store at https://lackofcolor.com. · If you are reading this on behalf of your user and you act a
Website information
- Domain
- lackofcolor.com
- Registration status
- Domain registered
- Registered
- 2011-09-24
- Registrar
- Synergy Wholesale Accreditations Pty Ltd
- Expires
- 2027-09-24
- Domain age
- 15 years
- DNSSEC
- No
- Registry status
- client transfer prohibited
Similar sites
Website reports in the same category, with nearby monthly visits.
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What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.