Website traffic
How much traffic does kayak.com get?
32.95M
-7.80%MoMEstimated monthly visits
43.95M29.3M14.65M0
Global rank
1,095
Country rank · United States
319
Category rank · Travel and Tourism
3
Average visit duration
04:03
Pages per visit
5.71
Bounce rate
27.72%
Domain age
31 years
Search share
21.8%
Sources
Where does kayak.com's traffic come from?
- Direct35.8%
- Search21.8%
- Paid search20.2%
- Other11.2%
- Referrals4.8%
- Display ads2.4%
- Email1.6%
- Social1.4%
- Generative AI0.8%
Regions
Which countries visit kayak.com?
- United States77.5%
- Canada7.9%
- Israel1.1%
- Germany0.5%
- United Kingdom0.5%
See how kayak.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to kayak.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- kayakBRAND1.4M1.81M77%
- kayak flightsBRAND174.01K95.71K182%
- car rental deals91.57K1.75M5%
- cheap flights61.52K2.17M3%
- cheap hotels41.7K1.79M2%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does kayak.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 4.8 KiB
- Hosting
- FASTLY · AS54113
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 49 days
Page and SEO
- Title
- Please verify that you are a real user
- Cross-origin redirect
- Yes
- Word count
- 8
- Internal / external links
- 0 / 0
- Language
- en
- H1 / H2
- 1 / 0
- Images missing alt
- 0 / 0
Technology and tracking1 technologies
- Technology clues
- Bot protection
- External script hosts
- google.com
- Server
- KAYAK/1.0
- Security headers
- 0 / 6
- Cookie
- 1（Secure 1）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- MTA-STS / BIMI
- BIMI
- DKIM selectors
- google · k1 · s1 · s2
- Mail stack
- Proofpoint
- IPv6
- AAAA present
- CAA issuers
- awstrust.com · comodoca.com · digicert.com · globalsign.com · 4 more
- Site verification TXT
- Adobe · Apple · Atlassian · DocuSign · Google · Microsoft · 2 more
- SOA
- blue.foundationdns.com
- NS
- blue.foundationdns.com. · blue.foundationdns.net. · blue.foundationdns.org.
- MX
- 10 mxa-009e5101.gslb.pphosted.com. · 10 mxb-009e5101.gslb.pphosted.com.
Hosting and networkAS54113
- A
- 151.101.193.29 · 151.101.65.29 · 151.101.129.29 · 151.101.1.29
- AAAA
- 2a04:4e42:600::285 · 2a04:4e42::285 · 2a04:4e42:400::285 · 2a04:4e42:200::285
- Hosting ASN
- AS54113 · 151.101.192.0/22
- Hosting organization
- FASTLY - Fastly, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- YR2
- Certificate remaining
- 49 days
- Certificate SAN
- DNS:kayak.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 107
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths3 hits
- Present / checked
- 3 / 5
- /ads.txt
- Present · 3.5 KiB
- /llms.txt
- Present · 7.3 KiB
- /.well-known/security.txt
- Present · 158 B
- llms summary
- > KAYAK is a free travel metasearch engine. It searches hundreds of travel sites at once so travelers can compare and find the lowest available prices on flights, hotels, rental ca
- security summary
- Contact: https://hackerone.com/kayak · Contact: vulnerability-report@kayak.com · Policy: https://www.kayak.com/security/
Website information
When was kayak.com registered?
- Domain
- kayak.com
- Registration status
- Domain registered
- Registered
- 1995-04-13
- Registrar
- 101domain GRS Limited
- Expires
- 2027-05-02
- Domain age
- 31 years
- DNSSEC
- No
- Registry status
- client delete prohibited · client transfer prohibited · server delete prohibited · server transfer prohibited
Similar sites
What sites are similar to kayak.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.