Traffic
10.14K
1,732,497
60,833
349
02:26
3.84
34.65%
27.2%
Traffic sources
- Direct41.0%
- Search27.2%
- Referrals11.5%
- Social5.5%
- Email4.8%
- Display ads3.6%
- Paid search3.2%
- Other2.0%
- Generative AI1.3%
Regions
- Australia99.4%
- India0.6%
Related boards: Most visited websites in Australia · Top banking and lending websites by traffic · Fastest growing banking and lending websites
See how insurance.com.au compares with the most visited websites in the world, the fastest growing websites, top websites by AI referrals and sites gaining organic search traffic.
Search visibility
Keyword samples
- BRAND140175.35K0%
- BRAND9018050%
- BRAND405080%
- BRAND3013023%
- BRAND2013015%
Keyword rankings
Keyword rankings
See the keywords insurance.com.au ranks for on Google, the pages that bring it traffic, and the competitors fighting it for search traffic.
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What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.
Cite or embed
insurance.com.au had about 10.14K visits in September 2026, down 44.06% from August; the top source is direct. Source: Vaneform estimates, https://vaneform.com/e/insurance-com-au (updated 2026-09-01).
Show this report's monthly visits on your site or README. Updates with each data month.
<a href="https://vaneform.com/e/insurance-com-au" rel="nofollow"><img src="https://vaneform.com/api/badge/insurance-com-au" alt="insurance.com.au monthly visits · Vaneform" height="20"></a>