Website traffic
How much traffic does instyle.com get?
17.43M
+2.23%MoMEstimated monthly visits
18.82M12.55M6.27M0
Global rank
4,251
Country rank · United States
1,168
Category rank · Fashion and Apparel
66
Average visit duration
00:57
Pages per visit
1.64
Bounce rate
63.64%
Domain age
27 years
Search share
47.0%
Sources
Where does instyle.com's traffic come from?
- Search47.0%
- Direct24.4%
- Email10.7%
- Referrals7.5%
- Paid search6.9%
- Social2.9%
- Display ads0.3%
- Generative AI0.2%
- Other0.0%
Regions
Which countries visit instyle.com?
- United States77.6%
- Canada5.3%
- United Kingdom2.4%
- Australia1.4%
- Germany1.0%
See how instyle.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to instyle.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- presley gerber69.55K1.12M6%
- miley cyrus30.92K770.71K4%
- megan fox26.27K808.34K3%
- hair dryer review25.38K1.76M1%
- anne hathaway20K1.54M1%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does instyle.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 347.7 KiB
- Hosting
- CLOUDFLARENET · AS13335
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 79 days
Page and SEOSchema 7
- Final URL
- https://www.instyle.com/
- Title
- InStyle: Beauty Tips, Celebrity Style and Fashion Advice
- Description
- Beauty Tips, Celebrity Style and Fashion Advice from InStyle
- Cross-origin redirect
- Yes
- Word count
- 1,030
- Internal / external links
- 96 / 12
- Canonical
- https://www.instyle.com/
- Language
- en
- H1 / H2
- 0 / 13
- Images missing alt
- 0 / 69
- Schema
- ImageObject · Organization · Person · PostalAddress · SearchAction · WebPage · 1 more
- OG / Twitter
- OG · Twitter
- Feed / Manifest / AMP
- Feed
Technology and tracking4 tracking
- Technology clues
- Cloudflare · Hotjar · Consent manager
- Tracking clues
- Google Tag Manager · Google Analytics · Google Ads · Cloudflare Web Analytics
- External script hosts
- static.cloudflareinsights.com
- Social links
- instagram.com · facebook.com · youtube.com · tiktok.com
- Security headers
- 0 / 6
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- google · s1 · s2
- Mail stack
- Google Workspace
- IPv6
- AAAA present
- Site verification TXT
- DocuSign · Google · Microsoft
- SOA
- blue.foundationdns.com
- NS
- blue.foundationdns.com. · blue.foundationdns.net. · blue.foundationdns.org.
- MX
- 1 aspmx.l.google.com. · 10 alt3.aspmx.l.google.com. · 10 alt4.aspmx.l.google.com. · 2 more
Hosting and networkAS13335
- A
- 162.159.141.224 · 172.66.1.220
- AAAA
- 2606:4700:7::1d8 · 2a06:98c1:58::1d8
- Hosting ASN
- AS13335 · 162.159.128.0/19
- Hosting organization
- CLOUDFLARENET - Cloudflare, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- YE1
- Certificate remaining
- 79 days
- Certificate SAN
- DNS:*.instyle.com · DNS:instyle.com
robots and AI crawling5 disallowed
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 2
- AI explicitly disallowed
- 5
- AI explicitly allowed
- 0
- Disallow examples
- ClaudeBot · Bytespider · Amazonbot · FacebookBot · Applebot-Extended
Well-known public paths2 hits
- Present / checked
- 2 / 4
- /ads.txt
- Present · 17.4 KiB
- /.well-known/security.txt
- Present · 292 B
- security summary
- Contact: https://hackerone.com/b6bf1613-5ba4-4ce3-b371-ac47e4507b5d/embedded_submissions/new · Policy: https://hackerone.com/dotdashmeredith · Preferred-Languages: en
Website information
When was instyle.com registered?
- Domain
- instyle.com
- Registration status
- Domain registered
- Registered
- 1999-04-09
- Registrar
- MarkMonitor Inc.
- Expires
- 2027-04-09
- Domain age
- 27 years
- DNSSEC
- No
- Registry status
- client delete prohibited · client transfer prohibited · client update prohibited
Similar sites
What sites are similar to instyle.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.