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if.fi

if.fi had about 971.63K visits in September 2026, down 11.67% from August; the top source is search.

Vakuutusyhtiö If vakuuttaa ihmiset ja yritykset | If

Website traffic

How much traffic does if.fi get?

971.63K

-11.67%MoMEstimated monthly visits
7891.25M831.77K415.88K0
Global rank

43,029

Country rank · Finland

209

Category rank · Financial Planning and Management

6

Average visit duration

03:36

Pages per visit

5.21

Bounce rate

27.33%

Domain age

20 years

Search share

34.3%

Sources

Where does if.fi's traffic come from?

  • Search
    34.3%
  • Direct
    30.5%
  • Paid search
    16.2%
  • Referrals
    10.6%
  • Display ads
    4.1%
  • Social
    2.2%
  • Email
    1.8%
  • Generative AI
    0.3%
  • Other
    0.1%

Regions

Which countries visit if.fi?

  • Finland
    96.0%
  • Sweden
    0.9%
  • Norway
    0.6%
  • United States
    0.5%
  • Italy
    0.5%

See how if.fi compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to if.fi?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. ifBRAND26.29K165.81K16%
  2. if vakuutus16.03K11.2K143%
  3. if insurance2.69K3.99K67%
  4. if omat sivut1.91K1.2K159%
  5. if autovakuutus1.56K1.32K118%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does if.fi show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
199.5 KiB
Hosting
MICROSOFT-CORP-MSN-AS-BLOCK · AS8075
Email authentication
SPF · DMARC reject
TLS
TLSv1.3 · 63 days
Page and SEOSchema 7
Title
Vakuutusyhtiö If vakuuttaa ihmiset ja yritykset | If
Description
If vakuutusyhtiö varmistaa, että olet asianmukaisesti vakuutettu. Olemme rinnallasi, kun tarvitset apua.
Cross-origin redirect
Yes
Word count
697
Internal / external links
147 / 8
Canonical
https://www.if.fi/henkiloasiakkaat
Language
fi-FI
H1 / H2
1 / 5
Images missing alt
1 / 9
Schema
Brand · ContactPoint · ImageObject · InsuranceAgency · Organization · WebPage · 1 more
Hreflang
en-FI · sv-FI · fi-FI
OG / Twitter
OG
Technology and tracking1 tracking
Technology clues
jQuery · HubSpot
Tracking clues
Google Tag Manager
Social links
facebook.com · youtube.com · instagram.com
Security headers
4 / 6
HSTS / CSP
HSTS · CSP
Cookie
3(Secure 2)
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
DKIM selectors
selector1 · selector2
Mail stack
Microsoft 365
IPv6
No AAAA
Site verification TXT
Apple · Atlassian · Facebook · Google · Microsoft
SOA
ns2.if.fi
NS
ns4.if.fi. · ns2-01.azure-dns.net. · ns2.if.fi. · 3 more
MX
10 if-fi.mail.protection.outlook.com.
Hosting and networkAS8075
A
20.8.165.140
Hosting ASN
AS8075 · 20.0.0.0/11
Hosting organization
MICROSOFT-CORP-MSN-AS-BLOCK - Microsoft Corporation
Hosting country
US
BGP announcement
Yes
TLS
TLSv1.3 · Verified
Certificate issuer
DigiCert Global G2 TLS RSA SHA256 2020 CA1
Certificate remaining
63 days
Certificate SAN
DNS:if.fi · DNS:www.if.fi
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
URL set · 972
AI explicitly disallowed
0
AI explicitly allowed
0
Well-known public paths
Present / checked
0 / 5

Website information

When was if.fi registered?

Domain
if.fi
Registration status
Domain registered
Registered
2006-11-15
Expires
2026-11-21
Domain age
20 years
Registry status
active

Similar sites

What sites are similar to if.fi?

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.