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hmrc.gov.uk

hmrc.gov.uk had about 1.73M visits in September 2026, down 0.59% from August; most traffic is referrals.

HM Revenue & Customs - GOV.UK

Website traffic

How much traffic does hmrc.gov.uk get?

1.73M

-0.59%MoMEstimated monthly visits
7892.13M1.42M710.73K0
Global rank

20,846

Country rank · United Kingdom

737

Category rank · Government

10

Average visit duration

03:59

Pages per visit

7.40

Bounce rate

29.91%

Domain age

22 years

Search share

6.0%

Sources

Where does hmrc.gov.uk's traffic come from?

  • Referrals
    55.3%
  • Direct
    33.3%
  • Search
    6.0%
  • Social
    4.0%
  • Email
    0.8%
  • Generative AI
    0.6%
  • Paid search
    0.0%
  • Display ads
    0.0%
  • Other
    0.0%

Regions

Which countries visit hmrc.gov.uk?

  • United Kingdom
    84.8%
  • United States
    5.4%
  • China
    2.0%
  • Singapore
    0.8%
  • Vietnam
    0.6%

See how hmrc.gov.uk compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to hmrc.gov.uk?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. uc login8.16K102.14K8%
  2. universal credit login3.21K261.64K1%
  3. universal credit sign in2.62K37.5K7%
  4. universal credit log in1.77K28.52K6%
  5. hmrc login860276.16K0%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does hmrc.gov.uk show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
127.6 KiB
Hosting
AMAZON-02 · AS16509
Email authentication
SPF · DMARC reject
TLS
TLSv1.3 · 74 days
Page and SEOSchema 5
Title
HM Revenue & Customs - GOV.UK
Description
HMRC is the UK’s tax, payments and customs authority, and we have a vital purpose: we collect the money that pays for the UK’s public services, help families and individuals with targeted financial support and provide the property valuations that support taxation and benefits. We do this by being impartial and increasingly effective and efficient in our administration. We help the honest majority to get their tax right and make it hard for the dishonest minority to cheat the system. HMRC is a non-ministerial department, supported by 1 public body .
Cross-origin redirect
Yes
Word count
1,432
Internal / external links
115 / 9
Canonical
https://www.gov.uk/government/organisations/hm-revenue-customs
Language
en
H1 / H2
1 / 20
Images missing alt
19 / 21
Schema
BreadcrumbList · GovernmentOrganization · ListItem · SearchAction · WebPage
OG / Twitter
OG · Twitter
Feed / Manifest / AMP
Feed
Technology and tracking
Social links
x.com · facebook.com · uk.linkedin.com · youtube.com · instagram.com · x.com · x.com · x.com
Server
nginx
Security headers
6 / 6
HSTS / CSP
HSTS · CSP
Alt-Svc
Set
Email and DNS securitySet
SPF
Set
DMARC
Set · reject
MTA-STS / BIMI
MTA-STS
DKIM selectors
selector1
Mail stack
Microsoft 365
IPv6
No AAAA
Site verification TXT
Adobe · Apple · Atlassian · Google · Microsoft
SOA
ns-525.awsdns-01.net
NS
ns-1301.awsdns-34.org. · ns-1614.awsdns-09.co.uk. · ns-343.awsdns-42.com. · 1 more
MX
0 hmrc-gov-uk.mail.protection.outlook.com.
Hosting and networkAS16509
A
18.164.154.82 · 18.164.154.105 · 18.164.154.28 · 18.164.154.8
Hosting ASN
AS16509 · 18.164.152.0/21
Hosting organization
AMAZON-02 - Amazon.com, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
server-18-164-154-82.lax53.r.cloudfront.net
TLS
TLSv1.3 · Verified
Certificate issuer
Amazon RSA 2048 M01
Certificate remaining
74 days
Certificate SAN
DNS:cname-hmrc-gov-uk.production.tax.service.gov.uk · DNS:hmrc-gov-uk.vpn.production.tax.service.gov.uk · DNS:hmrc.gov.uk · DNS:hmrc-gov-uk.isc.production.tax.service.gov.uk · 4 more
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
Index · 35
AI explicitly disallowed
0
AI explicitly allowed
0
Well-known public paths2 hits
Present / checked
2 / 5
/humans.txt
Present · 180 B
/.well-known/security.txt
Present · 447 B
security summary
Policy: https://www.gov.uk/help/report-vulnerability · Contact: https://hackerone.com/44c348eb-e030-4273-b445-d4a2f6f83ba8/embedded_submissions/new · Contact: https://www.gov.uk/co

Website information

When was hmrc.gov.uk registered?

Domain
hmrc.gov.uk
Registration status
Domain registered
Registered
2004-06-28
Registrar
Com Laude
Expires
2027-06-28
Domain age
22 years
DNSSEC
No
Registry status
server update prohibited · server delete prohibited

Similar sites

What sites are similar to hmrc.gov.uk?

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.
Data notes →How estimates are produced →Website traffic sources →Claim, correct or hide this report →