Skip to main content

hla.com.my

hla.com.my had about 164K visits in September 2026, up 30.63% from August; the top source is direct.

Hong Leong Assurance | Life, Health & Wealth Protection Solutions Malaysia

Website traffic

How much traffic does hla.com.my get?

164K

+30.63%MoMEstimated monthly visits
789177.12K118.08K59.04K0
Global rank

140,094

Country rank · Malaysia

1,251

Category rank · Insurance

9

Average visit duration

12:55

Pages per visit

15.50

Bounce rate

18.17%

Domain age

29 years

Search share

39.7%

Sources

Where does hla.com.my's traffic come from?

  • Direct
    46.4%
  • Search
    39.7%
  • Social
    5.7%
  • Email
    4.7%
  • Referrals
    3.0%
  • Generative AI
    0.5%
  • Other
    0.0%
  • Paid search
    0.0%

Regions

Which countries visit hla.com.my?

  • Malaysia
    98.1%
  • Singapore
    1.2%
  • United States
    0.5%
  • India
    0.1%
  • Indonesia
    0.1%

See how hla.com.my compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to hla.com.my?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. hla360 login3.75K1.76K213%
  2. hla portal3.08K1.96K157%
  3. hlaBRAND1.96K22.09K9%
  4. hla3601.75K930188%
  5. hla 3601.05K520202%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

Full keyword rankings are a Pro feature

Unlock Pro

Baidu rank

Site profile

What does hla.com.my show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
4.7 KiB
Hosting
FASTLY · AS54113
Email authentication
SPF
TLS
TLSv1.3 · 173 days
Page and SEO
Title
Hong Leong Assurance | Life, Health & Wealth Protection Solutions Malaysia
Description
Hong Leong Assurance offers life insurance, medical coverage, critical illness protection and wealth planning solutions tailored for Malaysians.
Cross-origin redirect
Yes
Word count
0
Internal / external links
0 / 0
Canonical
https://www.hla.com.my/en/home.html
Language
en
H1 / H2
0 / 0
Images missing alt
0 / 0
OG / Twitter
OG · Twitter
Feed / Manifest / AMP
Manifest
Technology and tracking1 technologies
Technology clues
React
External script hosts
assets.adobedtm.com
Security headers
2 / 6
HSTS / CSP
HSTS
Email and DNS securitySet
SPF
Set
DMARC
Not found
DKIM selectors
Not found
IPv6
No AAAA
Site verification TXT
Google
SOA
anastasia.ns.cloudflare.com
NS
anastasia.ns.cloudflare.com. · lars.ns.cloudflare.com.
Hosting and networkAS54113
A
151.101.195.10 · 151.101.67.10 · 151.101.131.10 · 151.101.3.10
Hosting ASN
AS54113 · 151.101.192.0/22
Hosting organization
FASTLY - Fastly, Inc.
Hosting country
US
BGP announcement
Yes
TLS
TLSv1.3 · Verified
Certificate issuer
GlobalSign GCC R46 OV TLS CA 2025
Certificate remaining
173 days
Certificate SAN
DNS:www.hla.com.my · DNS:hla.com.my
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
URL set · 156
AI explicitly disallowed
0
AI explicitly allowed
16
Well-known public paths
Present / checked
0 / 5

Website information

When was hla.com.my registered?

Domain
hla.com.my
Registration status
Domain registered
Registered
1997-11-06
Registrar
Everworks IDC Sdn Bhd
Expires
2028-11-06
Domain age
29 years
Registry status
ok

Similar sites

What sites are similar to hla.com.my?

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.