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highmark.com

highmark.com had about 946.85K visits in September 2026, down 6.86% from August; the top source is referrals.

Highmark: Health Insurance Plans for Individuals & Businesses

Website traffic

How much traffic does highmark.com get?

946.85K

-6.86%MoMEstimated monthly visits
7891.17M778.51K389.26K0
Global rank

37,519

Country rank · United States

7,537

Category rank · Health

175

Average visit duration

03:22

Pages per visit

6.90

Bounce rate

33.10%

Domain age

30 years

Search share

25.6%

Sources

Where does highmark.com's traffic come from?

  • Referrals
    32.7%
  • Direct
    29.9%
  • Search
    25.6%
  • Paid search
    4.3%
  • Email
    3.8%
  • Display ads
    1.9%
  • Social
    1.4%
  • Generative AI
    0.3%
  • Other
    0.0%

Regions

Which countries visit highmark.com?

  • United States
    98.7%
  • Philippines
    0.3%
  • India
    0.2%
  • Canada
    0.1%
  • South Korea
    0.1%

See how highmark.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to highmark.com?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. highmarkBRAND35.44K39K91%
  2. highmark loginBRAND10.59K8.51K124%
  3. highmark bcbsBRAND3.59K2.36K152%
  4. highmark blue cross blue shieldBRAND2K1.46K137%
  5. myhighmarkBRAND1.59K1.2K133%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does highmark.com show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
163.7 KiB
Hosting
HIGHMARK · AS21965
Email authentication
SPF · DMARC quarantine
TLS
TLSv1.2 · 154 days
Page and SEOSchema 1
Title
Highmark: Health Insurance Plans for Individuals & Businesses
Description
Highmark is a BCBS health and wellness organization located in Pittsburgh that offers health insurance plans in PA, DE, WV, NENY and WNY.
Cross-origin redirect
No
Word count
1,671
Internal / external links
91 / 9
Canonical
https://highmark.com/
Language
en
H1 / H2
1 / 9
Images missing alt
0 / 40
Schema
HealthInsurancePlan
OG / Twitter
OG
Technology and tracking1 technologies
Technology clues
Consent manager
External script hosts
cdn.cookielaw.org · cdnjs.cloudflare.com · assets.adobedtm.com
Social links
linkedin.com
Security headers
2 / 6
HSTS / CSP
CSP
Cookie
1(Secure 0)
Email and DNS securitySet
SPF
Set
DMARC
Set · quarantine
DKIM selectors
selector1 · selector2 · s1 · s2
IPv6
No AAAA
Site verification TXT
Apple · Atlassian · Google
SOA
ns1.highmarkhealth.org
NS
ns1.highmarkhealth.org. · ns2.highmarkhealth.org.
MX
5 mailgate.highmark.com.
Hosting and networkAS21965
A
167.164.4.224 · 157.154.4.224
Hosting ASN
AS21965 · 167.164.4.0/24
Hosting organization
HIGHMARK - Highmark Inc
Hosting country
US
BGP announcement
Yes
Reverse DNS
www.highmark.com
TLS
TLSv1.2 · Verified
Certificate issuer
Entrust OV TLS Issuing RSA CA 2
Certificate remaining
154 days
Certificate SAN
DNS:www.highmark.com · DNS:highmark.com
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
URL set · 1,433
AI explicitly disallowed
0
AI explicitly allowed
16
Well-known public paths
Present / checked
0 / 5

Website information

When was highmark.com registered?

Domain
highmark.com
Registration status
Domain registered
Registered
1996-04-14
Registrar
MarkMonitor Inc.
Expires
2027-04-15
Domain age
30 years
DNSSEC
No
Registry status
client delete prohibited · client transfer prohibited · client update prohibited

Similar sites

What sites are similar to highmark.com?

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.