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hellofresh.se

hellofresh.se had about 246.88K visits in September 2026, down 27.55% from August; the top source is direct.

hellofresh | matkassar | enkla recept och färska ingredienser

Traffic

246.88K

-27.55%MoMEstimated monthly visits
789368K245.33K122.67K0
Global rank

137,903

Country rank · Sweden

1,080

Category rank · Food and Drink

26

Average visit duration

02:48

Pages per visit

5.16

Bounce rate

47.25%

Domain age

15 years

Search share

29.6%

Traffic sources

  • Direct
    31.1%
  • Search
    29.6%
  • Paid search
    13.3%
  • Referrals
    8.7%
  • Social
    7.3%
  • Email
    6.1%
  • Display ads
    2.7%
  • Other
    0.6%
  • Generative AI
    0.5%

Regions

  • Sweden
    90.2%
  • United States
    2.0%
  • Netherlands
    1.5%
  • United Kingdom
    1.4%
  • France
    1.0%

See how hellofresh.se compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. hello freshBRAND5.96K242.75K3%
  2. hellofreshBRAND1.33K161.46K1%
  3. soppa receptBRAND61092066%
  4. chiapudding5601.24K45%
  5. karamelliserad lök4801.01K48%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

Partially available
  • Email authentication
  • Hosting ASN
Hosting
AMAZON-02 · AS16509
Email authentication
SPF · DMARC quarantine
TLS
TLSv1.2 · 144 days
Email and DNS securitySet
SPF
Set
DMARC
Set · quarantine
MTA-STS / BIMI
BIMI
DKIM selectors
google · s1 · s2
Mail stack
Google Workspace
IPv6
No AAAA
Site verification TXT
Apple · Atlassian · DocuSign · Facebook · Google · Microsoft · 1 more
SOA
ns-1895.awsdns-44.co.uk
NS
ns-1034.awsdns-01.org. · ns-1895.awsdns-44.co.uk. · ns-508.awsdns-63.com. · 1 more
MX
10 aspmx.l.google.com. · 20 alt1.aspmx.l.google.com. · 20 alt2.aspmx.l.google.com. · 4 more
Hosting and networkAS16509
A
52.17.12.225 · 54.217.214.90 · 3.255.13.250
Hosting ASN
AS16509 · 52.16.0.0/15
Hosting organization
AMAZON-02 - Amazon.com, Inc.
Hosting country
US
BGP announcement
Yes
Reverse DNS
ec2-52-17-12-225.eu-west-1.compute.amazonaws.com
TLS
TLSv1.2 · Verified
Certificate issuer
Amazon RSA 2048 M04
Certificate remaining
144 days
Certificate SAN
DNS:*.hellofresh.com · DNS:*.hellofresh.ie · DNS:*.thepetstable.com · DNS:hellofresh.de · 16 more

Website information

Domain
hellofresh.se
Registration status
Domain registered
Registered
2011-12-06
Registrar
InterNetX GmbH
Domain age
15 years
Registry status
ok

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What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.
Data notes →How estimates are produced →Website traffic sources →Claim, correct or hide this report →