Traffic
1.07M
+0.40%MoMEstimated monthly visits
1.15M768.74K384.37K0
Global rank
56,882
Country rank · New Zealand
218
Category rank · Health
4
Average visit duration
01:56
Pages per visit
2.13
Bounce rate
51.29%
Domain age
4.5 years
Search share
63.8%
Traffic sources
- Search63.8%
- Direct22.3%
- Referrals5.0%
- Generative AI2.9%
- Paid search1.6%
- Email1.6%
- Social1.4%
- Display ads1.4%
- Other0.0%
Regions
- New Zealand83.1%
- Australia3.2%
- United States2.7%
- United Kingdom1.2%
- Canada0.7%
See how healthnz.govt.nz compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- te whatu oraBRAND5.13K5.47K94%
- influenza a1.9K72.85K3%
- health nz jobsBRAND1.65K1.04K159%
- te whatu ora careersBRAND1.38K840164%
- health nzBRAND1.34K1.81K74%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProSite profile
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 719.9 KiB
- Hosting
- MICROSOFT-CORP-MSN-AS-BLOCK · AS8075
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 130 days
Page and SEOSchema 1
- Final URL
- https://www.healthnz.govt.nz/
- Title
- Health New Zealand | Te Whatu Ora
- Description
- Supporting health and wellbeing in Aotearoa New Zealand.
- Cross-origin redirect
- Yes
- Word count
- 4,794
- Internal / external links
- 392 / 37
- Language
- en-NZ
- H1 / H2
- 1 / 65
- Images missing alt
- 72 / 88
- Schema
- WebSite
- OG / Twitter
- OG · Twitter
- OG locale
- en_US
- Feed / Manifest / AMP
- Manifest
Technology and tracking1 tracking
- Technology clues
- React · Hotjar
- Tracking clues
- Google Tag Manager
- External script hosts
- youtube.com
- Social links
- facebook.com · instagram.com · nz.linkedin.com · bsky.app · youtube.com · tiktok.com · x.com
- Generator
- Silverstripe CMS 6.2
- Server
- Apache
- Security headers
- 5 / 6
- HSTS / CSP
- HSTS
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- MTA-STS / BIMI
- MTA-STS
- DKIM selectors
- selector1
- Mail stack
- Microsoft 365
- IPv6
- No AAAA
- Site verification TXT
- Apple · Atlassian · Google · Microsoft
- SOA
- ns1-37.azure-dns.com
- NS
- ns1-37.azure-dns.com. · ns2-37.azure-dns.net. · ns3-37.azure-dns.org. · 1 more
- MX
- 0 healthnz-govt-nz.mail.protection.outlook.com.
Hosting and networkAS8075
- A
- 150.171.110.138
- Hosting ASN
- AS8075 · 150.171.0.0/16
- Hosting organization
- MICROSOFT-CORP-MSN-AS-BLOCK - Microsoft Corporation
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- GeoTrust TLS RSA CA G1
- Certificate remaining
- 130 days
- Certificate SAN
- DNS:healthnz.govt.nz
robots and AI crawling16 disallowed
- Robots.txt
- 200
- Global Disallow /
- Yes
- Sitemap
- Index · 5
- AI explicitly disallowed
- 16
- AI explicitly allowed
- 0
- Disallow examples
- GPTBot · ChatGPT-User · OAI-SearchBot · ClaudeBot · anthropic-ai · Google-Extended · GoogleOther · Bytespider · 8 more
Well-known public paths
- Present / checked
- 0 / 5
Website information
- Domain
- healthnz.govt.nz
- Registration status
- Domain registered
- Registered
- 2022-04-28
- Registrar
- Public Service Commission
- Domain age
- 4.5 years
- Registry status
- ok
Similar sites
Website reports in the same category, with nearby monthly visits.
Compare traffic →What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.