Website traffic
How much traffic does guideline.com get?
263.46K
-20.05%MoMEstimated monthly visits
458.02K305.35K152.67K0
Global rank
97,987
Country rank · United States
20,877
Category rank · Finance
253
Average visit duration
05:34
Pages per visit
10.05
Bounce rate
23.38%
Domain age
32 years
Search share
24.0%
Sources
Where does guideline.com's traffic come from?
- Direct61.7%
- Search24.0%
- Referrals6.5%
- Email6.1%
- Social0.9%
- Generative AI0.5%
- Display ads0.3%
- Other0.0%
- Paid search0.0%
Regions
Which countries visit guideline.com?
- United States98.0%
- Indonesia0.4%
- Mexico0.4%
- Canada0.3%
- Russia0.2%
See how guideline.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to guideline.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- guidelineBRAND21.22K34.28K62%
- guideline 401kBRAND9.56K12.22K78%
- guideline 401k loginBRAND2.67K2.83K94%
- gusto loginBRAND1.92K121.92K2%
- guideline loginBRAND1.42K1.48K96%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does guideline.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- DNSSEC
- HTTP
- 200
- Page size
- 100.5 KiB
- Hosting
- CLOUDFLARENET · AS13335
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 111 days
Page and SEOSchema 3
- Final URL
- https://www.guideline.com/
- Title
- Affordable 401(k) & IRA Plans for Companies & Solopreneurs | Gusto by Guideline
- Description
- Whether you’re hiring your first employee or managing hundreds, Gusto 401(k) delivers low-fee, payroll-synced retirement plans with transparent pricing.
- Cross-origin redirect
- Yes
- Word count
- 1,174
- Internal / external links
- 10 / 8
- Canonical
- https://www.guideline.com/
- Language
- en-US
- H1 / H2
- 1 / 4
- Images missing alt
- 0 / 13
- Schema
- ContactPoint · Organization · WebSite
- OG / Twitter
- OG · Twitter
- Feed / Manifest / AMP
- Manifest
Technology and tracking2 technologies
- Technology clues
- Next.js · Cloudflare
- Server
- cloudflare
- Security headers
- 4 / 6
- HSTS / CSP
- HSTS · CSP
- Alt-Svc
- Set
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- google · k1
- Mail stack
- Google Workspace
- IPv6
- AAAA present
- DNSSEC
- DNSKEY · AD
- CAA issuers
- digicert.com · sectigo.com
- Site verification TXT
- Apple · Atlassian · DocuSign · Google · Microsoft · Stripe
- SOA
- dale.ns.cloudflare.com
- NS
- dale.ns.cloudflare.com. · rita.ns.cloudflare.com.
- MX
- 1 aspmx.l.google.com. · 5 alt1.aspmx.l.google.com. · 5 alt2.aspmx.l.google.com. · 2 more
Hosting and networkAS13335
- A
- 172.66.40.187 · 172.66.43.69
- AAAA
- 2606:4700:3108::ac42:28bb · 2606:4700:3108::ac42:2b45
- Hosting ASN
- AS13335 · 172.66.40.0/21
- Hosting organization
- CLOUDFLARENET - Cloudflare, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- Sectigo Public Server Authentication CA DV R36
- Certificate remaining
- 111 days
- Certificate SAN
- DNS:*.guideline.com · DNS:guideline.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 1
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths2 hits
- Present / checked
- 2 / 5
- /.well-known/security.txt
- Present · 131 B
- /llms.txt
- Present · 1.5 KiB
- llms summary
- > The way your 401(k) should be — get smart automation, seamless payroll sync, and award-winning support at transparent prices. · - [Contact Us](https://www.guideline.com/contact-u
- security summary
- Contact: mailto:security@gusto.com · Expires: 2027-03-17T20:52:07.000Z · Canonical: https://www.guideline.com/.well-known/security.txt
Website information
When was guideline.com registered?
- Domain
- guideline.com
- Registration status
- Domain registered
- Registered
- 1995-01-27
- Registrar
- Cloudflare, Inc.
- Expires
- 2027-01-28
- Domain age
- 32 years
- DNSSEC
- Yes
- Registry status
- client transfer prohibited
Similar sites
What sites are similar to guideline.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.