Website traffic
How much traffic does gambling.com get?
535.77K
+2.36%MoMEstimated monthly visits
774.88K516.59K258.29K0
Global rank
82,702
Country rank · United Kingdom
9,407
Category rank · Casinos
52
Average visit duration
00:51
Pages per visit
3.34
Bounce rate
40.93%
Domain age
30 years
Search share
29.4%
Sources
Where does gambling.com's traffic come from?
- Search29.4%
- Direct23.1%
- Social20.0%
- Email10.6%
- Referrals9.4%
- Paid search4.2%
- Display ads2.3%
- Generative AI0.7%
- Other0.3%
Regions
Which countries visit gambling.com?
- Canada21.2%
- United Kingdom11.0%
- India4.5%
- Mexico3.8%
- United States3.7%
See how gambling.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to gambling.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- wild sultan3.03K21.11K14%
- mecca bingo2.84K51.86K6%
- william hill2.64K199.87K1%
- fastbet1.86K26.61K7%
- gambling.comBRAND1.09K1.35K81%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does gambling.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 1.7 MiB
- Hosting
- CLOUDFLARENET · AS13335
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 34 days
Page and SEOSchema 9
- Final URL
- https://www.gambling.com/
- Title
- Your Trusted Global Source For Online Gambling | Gambling.com
- Description
- Gambling.com expertly reviews and compares gambling services to identify the best regulated operators and products available online.
- Cross-origin redirect
- Yes
- Word count
- 4,949
- Internal / external links
- 363 / 16
- Canonical
- https://www.gambling.com/
- Language
- en
- H1 / H2
- 1 / 13
- Images missing alt
- 179 / 429
- Schema
- Answer · FAQPage · ImageObject · Organization · Person · PostalAddress · 3 more
- Hreflang
- en-au · de-at · nl-be · fr-be · en-ca · fr-ca · da-dk · x-default · 12 more
- OG / Twitter
- OG · Twitter
Technology and tracking3 tracking
- Technology clues
- Cloudflare · Bootstrap · Tailwind · PayPal · Consent manager
- Tracking clues
- Google Tag Manager · Google Analytics · Cloudflare Web Analytics
- External script hosts
- objects2.kaxmedia.com · widgets.oddswire.com · static.cloudflareinsights.com
- Social links
- youtube.com · youtube.com · youtube.com · youtube.com · x.com · tiktok.com · x.com · instagram.com · 1 more
- Server
- cloudflare
- Security headers
- 2 / 6
- HSTS / CSP
- HSTS
- Cookie
- 3（Secure 0）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- selector1 · s1 · s2
- Mail stack
- Microsoft 365
- IPv6
- No AAAA
- Site verification TXT
- Google · Microsoft
- SOA
- ns1.gambling.com
- NS
- ns1.gambling.com. · ns2.gambling.com.
- MX
- 0 gambling-com.mail.protection.outlook.com.
Hosting and networkAS13335
- A
- 104.18.26.235 · 104.18.27.235
- Hosting ASN
- AS13335 · 104.18.16.0/20
- Hosting organization
- CLOUDFLARENET - Cloudflare, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- WE1
- Certificate remaining
- 34 days
- Certificate SAN
- DNS:gambling.com · DNS:*.gambling.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 48
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths1 hits
- Present / checked
- 1 / 5
- /llms.txt
- Present · 7.9 KiB
- llms summary
- > Gambling.com is an independent comparison and review platform for online gambling, founded in 2006 and covering 24 regulated markets across Europe, North America, Latin America,
Website information
When was gambling.com registered?
- Domain
- gambling.com
- Registration status
- Domain registered
- Registered
- 1997-01-23
- Registrar
- SafeNames Ltd.
- Expires
- 2029-10-08
- Domain age
- 30 years
- DNSSEC
- No
- Registry status
- client delete prohibited · client update prohibited · server delete prohibited · server transfer prohibited
Similar sites
What sites are similar to gambling.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.