Traffic
5.29M
-6.44%MoMEstimated monthly visits
6.11M4.07M2.04M0
Global rank
7,469
Country rank · United States
1,512
Category rank · Energy Industry
4
Average visit duration
04:17
Pages per visit
6.64
Bounce rate
25.32%
Domain age
33 years
Search share
16.5%
Traffic sources
- Direct53.1%
- Search16.5%
- Email16.3%
- Referrals5.1%
- Display ads4.4%
- Paid search2.6%
- Social1.8%
- Generative AI0.3%
- Other0.0%
Regions
- United States97.3%
- Canada0.8%
- Argentina0.4%
- United Kingdom0.1%
- Morocco0.1%
See how fpl.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- fplBRAND97.49K1.17M8%
- fpl loginBRAND50.93K43.14K118%
- florida power and light11.47K10.5K109%
- fpl pay billBRAND10.11K10.86K93%
- fpl phone numberBRAND5.44K1.53K356%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProSite profile
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 74.0 KiB
- Hosting
- FPL · AS10273
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.2 · 155 days
Page and SEO
- Final URL
- https://www.fpl.com/
- Title
- FPL | Homepage
- Description
- Florida Power & Light provides programs, tools and resources to help customers manage energy use, lower electric bills and improve home energy efficiency. Explore the Upgrade Your Home Giveaway for a limited time.
- Cross-origin redirect
- Yes
- Word count
- 541
- Internal / external links
- 46 / 13
- Language
- en
- H1 / H2
- 2 / 0
- Images missing alt
- 18 / 25
- OG / Twitter
- OG
Technology and tracking1 technologies
- Technology clues
- jQuery
- External script hosts
- assets.adobedtm.com
- Social links
- facebook.com · x.com · youtube.com
- Security headers
- 5 / 6
- HSTS / CSP
- HSTS · CSP
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- s1 · s2
- Mail stack
- Proofpoint
- IPv6
- No AAAA
- Site verification TXT
- Adobe · Atlassian · Canva · DocuSign · Facebook · Google · 1 more
- SOA
- ns-223.awsdns-27.com
- NS
- ns-1003.awsdns-61.net. · ns-1094.awsdns-08.org. · ns-1765.awsdns-28.co.uk. · 1 more
- MX
- 10 mxa-00510c01.gslb.pphosted.com. · 10 mxb-00510c01.gslb.pphosted.com.
Hosting and networkAS10273
- A
- 155.109.29.100
- Hosting ASN
- AS10273 · 155.109.29.0/24
- Hosting organization
- FPL - Florida Power & Light Company
- Hosting country
- US
- BGP announcement
- Yes
- Reverse DNS
- fplhs.com · fplmaps.com · nextcitynetworks.com · source.fpl.com
- TLS
- TLSv1.2 · Verified
- Certificate issuer
- Sectigo Public Server Authentication CA OV R36
- Certificate remaining
- 155 days
- Certificate SAN
- DNS:*.fpl.com · DNS:fpl.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- URL set · 1,355
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths
- Present / checked
- 0 / 4
Website information
- Domain
- fpl.com
- Registration status
- Domain registered
- Registered
- 1993-09-07
- Registrar
- Network Solutions, LLC
- Expires
- 2027-09-06
- Domain age
- 33 years
- DNSSEC
- No
- Registry status
- client transfer prohibited
Similar sites
Website reports in the same category, with nearby monthly visits.
Compare traffic →What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.