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firstcash.com

firstcash.com had about 218.67K visits in September 2026, down 12.80% from August; most traffic is search.

FirstCash, Inc. | The leading international operator of pawn stores

Website traffic

How much traffic does firstcash.com get?

218.67K

-12.80%MoMEstimated monthly visits
789270.84K180.56K90.28K0
Global rank

204,398

Country rank · United States

42,473

Category rank · Financial Planning and Management

253

Average visit duration

00:58

Pages per visit

2.17

Bounce rate

50.93%

Domain age

30 years

Search share

62.9%

Sources

Where does firstcash.com's traffic come from?

  • Search
    62.9%
  • Direct
    29.2%
  • Referrals
    6.2%
  • Email
    0.7%
  • Paid search
    0.6%
  • Social
    0.4%
  • Generative AI
    0.0%
  • Display ads
    0.0%
  • Other
    0.0%

Regions

Which countries visit firstcash.com?

  • United States
    89.1%
  • United Kingdom
    4.9%
  • Mexico
    4.6%
  • Spain
    0.9%
  • India
    0.6%

See how firstcash.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to firstcash.com?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. first cashBRAND1.14K3.75K30%
  2. firstcashBRAND9501.13K84%
  3. first cash pawnBRAND860630137%
  4. cash america pawn6502.67K24%
  5. pawn shop28031.42K1%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does firstcash.com show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
246.9 KiB
Hosting
LIQUIDWEB · AS32244
Email authentication
SPF · DMARC quarantine
TLS
TLSv1.3 · 43 days
Page and SEOSchema 7
Title
FirstCash, Inc. | The leading international operator of pawn stores
Cross-origin redirect
No
Word count
450
Internal / external links
41 / 6
Canonical
https://firstcash.com/
Language
en-US
H1 / H2
3 / 1
Images missing alt
4 / 34
Schema
BreadcrumbList · EntryPoint · ListItem · ReadAction · SearchAction · WebPage · 1 more
OG / Twitter
OG · Twitter
OG locale
en_US
Feed / Manifest / AMP
Feed
Technology and tracking2 technologies
Technology clues
WordPress · jQuery
Generator
WordPress 7.1.3
Server
nginx
Security headers
0 / 6
Email and DNS securitySet
SPF
Set
DMARC
Set · quarantine
DKIM selectors
selector1
Mail stack
Microsoft 365
IPv6
No AAAA
Site verification TXT
Apple · Google
SOA
NS85.WORLDNIC.com
NS
ns86.worldnic.com. · ns85.worldnic.com.
MX
0 firstcash-com.mail.protection.outlook.com.
Hosting and networkAS32244
A
192.190.220.43
Hosting ASN
AS32244 · 192.190.220.0/22
Hosting organization
LIQUIDWEB - Liquid Web, L.L.C
Hosting country
US
BGP announcement
Yes
Reverse DNS
cloudhost-4238192.us-midwest-2.nxcli.net
TLS
TLSv1.3 · Verified
Certificate issuer
Go Daddy Secure Certificate Authority - G2
Certificate remaining
43 days
Certificate SAN
DNS:*.firstcash.com · DNS:firstcash.com
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
Sitemap
Index · 1
AI explicitly disallowed
0
AI explicitly allowed
16
Well-known public paths
Present / checked
0 / 4

Website information

When was firstcash.com registered?

Domain
firstcash.com
Registration status
Domain registered
Registered
1996-12-12
Registrar
Network Solutions, LLC
Expires
2026-12-11
Domain age
30 years
DNSSEC
No
Registry status
client transfer prohibited

Similar sites

What sites are similar to firstcash.com?

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.