Traffic
71.87K
-4.74%MoMEstimated monthly visits
86.74K57.82K28.91K0
Global rank
489,534
Country rank · United Kingdom
26,381
Category rank · Business Services
261
Average visit duration
02:10
Pages per visit
2.44
Bounce rate
52.20%
Domain age
11 years
Search share
49.8%
Traffic sources
- Search49.8%
- Direct33.8%
- Referrals6.9%
- Email4.3%
- Social2.6%
- Generative AI2.5%
- Display ads0.0%
- Other0.0%
- Paid search0.0%
Regions
- United Kingdom89.2%
- United States4.8%
- Ireland2.6%
- India1.8%
- Australia1.5%
See how finance-ni.gov.uk compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- what does a senior business change manager do23066035%
- rates calculator ni220120183%
- land property services21022096%
- property valuation ni20021095%
- civil service pensions19016.94K1%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProSite profile
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 49.9 KiB
- Hosting
- FASTLY · AS54113
- Email authentication
- SPF · DMARC quarantine
- TLS
- TLSv1.3 · 45 days
Page and SEO
- Final URL
- https://www.finance-ni.gov.uk/
- Title
- Home | Department of Finance
- Description
- Welcome to the home page of the Department of Finance. Department of Finance is part of the Northern Ireland Executive.
- Cross-origin redirect
- Yes
- Word count
- 968
- Internal / external links
- 54 / 35
- Canonical
- https://www.finance-ni.gov.uk/
- Language
- en
- H1 / H2
- 1 / 31
- Images missing alt
- 0 / 4
- Feed / Manifest / AMP
- Manifest
Technology and tracking1 tracking
- Technology clues
- jQuery
- Tracking clues
- Google Tag Manager
- Social links
- x.com · facebook.com · uk.linkedin.com · instagram.com
- Generator
- Drupal 10 (https://www.drupal.org)
- Security headers
- 3 / 6
- HSTS / CSP
- HSTS
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · quarantine
- DKIM selectors
- Not found
- IPv6
- No AAAA
- Site verification TXT
- Apple · Microsoft
- SOA
- ns1.nics.gov.uk
- NS
- ns3.bb-online.uk. · ns1.nics.gov.uk. · ns3.bb-online.info. · 4 more
- MX
- 20 mx-02-eu-west-1.prod.hydra.sophos.com. · 10 mx-01-eu-west-1.prod.hydra.sophos.com.
Hosting and networkAS54113
- A
- 151.101.194.216
- Hosting ASN
- AS54113 · 151.101.192.0/22
- Hosting organization
- FASTLY - Fastly, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- YR1
- Certificate remaining
- 45 days
- Certificate SAN
- DNS:communities-ni.gov.uk · DNS:daera-ni.gov.uk · DNS:economy-ni.gov.uk · DNS:education-ni.gov.uk · 16 more
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- Index · 3
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths1 hits
- Present / checked
- 1 / 5
- /.well-known/security.txt
- Present · 162 B
- security summary
- Contact: https://www.finance-ni.gov.uk/vulnerability-disclosure · Expires: 2028-08-13T00:00:00.000Z · Policy: https://www.finance-ni.gov.uk/vulnerability-disclosure
Website information
- Domain
- finance-ni.gov.uk
- Registration status
- Domain registered
- Registered
- 2016-01-25
- Registrar
- Department of Finance
- Expires
- 2028-01-25
- Domain age
- 11 years
- DNSSEC
- No
- Registry status
- server update prohibited · server delete prohibited
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What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.