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fiat.com

fiat.com had about 2.24M visits in September 2026, up 1.91% from August; most traffic is referrals.

Fiat - Official Website

Website traffic

How much traffic does fiat.com get?

2.24M

+1.91%MoMEstimated monthly visits
7892.96M1.97M986.17K0
Global rank

20,285

Country rank · Italy

1,333

Category rank · Makes and Models

12

Average visit duration

04:49

Pages per visit

8.11

Bounce rate

14.90%

Domain age

31 years

Search share

4.6%

Sources

Where does fiat.com's traffic come from?

  • Referrals
    65.4%
  • Direct
    26.8%
  • Search
    4.6%
  • Email
    1.7%
  • Social
    1.0%
  • Generative AI
    0.5%
  • Paid search
    0.0%
  • Display ads
    0.0%
  • Other
    0.0%

Regions

Which countries visit fiat.com?

  • Italy
    25.5%
  • France
    21.8%
  • Brazil
    16.1%
  • Türkiye
    11.7%
  • United States
    3.5%

See how fiat.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.

Search visibility

What keywords send traffic to fiat.com?

Keyword samples

Estimated visitsMonthly searchesVisits ÷ searches
  1. fiatBRAND18.67K326.29K6%
  2. fiat 500 c c 1.0 hybrid (51kw) cbr 2p/b-e/999cc 69 istruzioniBRAND500420119%
  3. fiat carBRAND4806K8%
  4. fiat grizzlyBRAND35023.84K2%
  5. fi̇at grizzly35073048%

Keyword rankings

Keyword rankings

Example · google.comUnited States · English

86.4M

Search estimate

New 1 · Up 2

Ranking keywords
12,400
Landing pages
4
Search competitors
4
AI citations
2
PositionEstimated visits
  1. google#142M
  2. gmail#118.2M
  3. google maps#19.4M
  4. google drive#14.1M

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Baidu rank

Site profile

What does fiat.com show publicly?

  • HTTP 200
  • Email authentication
  • Hosting ASN
HTTP
200
Page size
124.4 KiB
Hosting
MICROSOFT-CORP-MSN-AS-BLOCK · AS8069
Email authentication
SPF · DMARC none
TLS
TLSv1.3 · 62 days
Page and SEO
Title
Fiat - Official Website
Description
Welcome to the official international website of Fiat. Discover our models, Fiat world, the history of the brand and all our latest news.
Cross-origin redirect
Yes
Word count
1,039
Internal / external links
10 / 2
Canonical
https://www.fiat.com/
Language
en-CORPORATE
H1 / H2
1 / 9
Images missing alt
28 / 28
Hreflang
x-default · en-gb · de-de · en-us · fr-fr · es-es · it-it · de-at · 6 more
OG / Twitter
OG · Twitter
OG locale
corporate_en
Technology and tracking1 tracking
Tracking clues
Google Tag Manager
External script hosts
schema.milestoneinternet.com · cookielaw.emea.fcagroup.com · assets.adobedtm.com
Social links
youtube.com
Security headers
0 / 6
Email and DNS securitySet
SPF
Set
DMARC
Set · none
DKIM selectors
selector1
Mail stack
Microsoft 365
IPv6
No AAAA
Site verification TXT
Atlassian · Facebook · Google · Microsoft
SOA
ns1.gandi.net
NS
ns-160-c.gandi.net. · ns-187-b.gandi.net. · ns-66-a.gandi.net.
MX
10 fiat-com.mail.protection.outlook.com.
Hosting and networkAS8069
A
20.47.97.150
Hosting ASN
AS8069 · 20.47.96.0/23
Hosting organization
MICROSOFT-CORP-MSN-AS-BLOCK - Microsoft Corporation
Hosting country
US
BGP announcement
Yes
TLS
TLSv1.3 · Verified
Certificate issuer
YR1
Certificate remaining
62 days
Certificate SAN
DNS:abarth.gf · DNS:abarth.pt · DNS:abarthcars.co.za · DNS:centrocongressilingotto.it · 16 more
robots and AI crawlingHTTP 200
Robots.txt
200
Global Disallow /
No
AI explicitly disallowed
0
AI explicitly allowed
0
Well-known public paths
Present / checked
0 / 5

Website information

When was fiat.com registered?

Domain
fiat.com
Registration status
Domain registered
Registered
1996-03-09
Registrar
Gandi SAS
Expires
2027-03-10
Domain age
31 years
DNSSEC
No
Registry status
client transfer prohibited

Similar sites

What sites are similar to fiat.com?

Website reports in the same category, with nearby monthly visits.

What's in this report

The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.

  • Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
  • Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
  • Missing or partial values stay marked in the report.