Website traffic
How much traffic does equifax.com get?
7.82M
-4.35%MoMEstimated monthly visits
8.83M5.88M2.94M0
Global rank
4,273
Country rank · United States
948
Category rank · Financial Planning and Management
7
Average visit duration
04:59
Pages per visit
8.68
Bounce rate
22.12%
Domain age
32 years
Search share
25.4%
Sources
Where does equifax.com's traffic come from?
- Direct51.4%
- Search25.4%
- Referrals9.4%
- Email6.5%
- Paid search3.7%
- Social1.8%
- Display ads1.0%
- Generative AI0.8%
- Other0.0%
Regions
Which countries visit equifax.com?
- United States88.2%
- Chile1.9%
- Peru1.5%
- Canada1.1%
- Ecuador1.1%
See how equifax.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to equifax.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- equifaxBRAND755.37K717.2K105%
- equifax loginBRAND155.71K59.89K260%
- equifax credit freezeBRAND82.11K50.97K161%
- equifax unfreezeBRAND41.04K42.44K97%
- zelle24.96K283.85K9%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
Unlock ProSite profile
What does equifax.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 221.0 KiB
- Hosting
- CLOUDFLARENET · AS13335
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 85 days
Page and SEOSchema 5
- Final URL
- https://www.equifax.com/
- Title
- Equifax | Credit Bureau | Check Your Credit
- Description
- Get credit reports and credit scores for businesses and consumers from Equifax today! We also have identity protection tools with daily monitoring and alerts
- Cross-origin redirect
- Yes
- Word count
- 2,031
- Internal / external links
- 77 / 29
- Canonical
- https://www.equifax.com/
- Language
- en-US
- H1 / H2
- 1 / 25
- Images missing alt
- 24 / 33
- Schema
- BreadcrumbList · Corporation · ListItem · Organization · WebPage
- Hreflang
- en-US · en-CA · fr-CA · en-GB · en-US · x-default
- OG / Twitter
- OG
- OG locale
- en_US
Technology and tracking1 tracking
- Technology clues
- Bootstrap · jQuery · React · Cloudflare
- Tracking clues
- Google Tag Manager
- External script hosts
- assets.equifax.com · cdn.optimizely.com
- Server
- cloudflare
- Security headers
- 6 / 6
- HSTS / CSP
- HSTS · CSP
- Cookie
- 6（Secure 2）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- DKIM selectors
- google · selector1 · selector2 · k1 · s1 · dkim
- IPv6
- No AAAA
- Site verification TXT
- Adobe · Apple · Atlassian · Canva · DocuSign · Google · 2 more
- SOA
- gcpbloxgrid01-us-east4-b-gm-ext.mgt.equifax.com
- NS
- a3-66.akam.net. · a4-66.akam.net. · a1-111.akam.net. · 8 more
- MX
- 0 primary.us.email.fireeyecloud.com. · 20 alt1.us.email.fireeyecloud.com. · 30 alt2.us.email.fireeyecloud.com. · 1 more
Hosting and networkAS13335
- A
- 104.20.2.71
- Hosting ASN
- AS13335 · 104.20.0.0/20
- Hosting organization
- CLOUDFLARENET - Cloudflare, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- WE1
- Certificate remaining
- 85 days
- Certificate SAN
- DNS:equifax.com · DNS:*.equifax.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 0
Well-known public paths1 hits
- Present / checked
- 1 / 5
- /llms.txt
- Present · 13.4 KiB
- llms summary
- > Equifax offers knowledge and services for consumers and businesses regarding credit reports, credit scores, and identity threat monitoring. · > Root map: [https://www.equifax.com
Website information
When was equifax.com registered?
- Domain
- equifax.com
- Registration status
- Domain registered
- Registered
- 1995-02-21
- Registrar
- MarkMonitor Inc.
- Expires
- 2029-02-22
- Domain age
- 32 years
- DNSSEC
- No
- Registry status
- client delete prohibited · client transfer prohibited · client update prohibited · server delete prohibited
Similar sites
What sites are similar to equifax.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.