Website traffic
How much traffic does empower.com get?
2.72M
-14.39%MoMEstimated monthly visits
4.27M2.85M1.42M0
Global rank
27,101
Country rank · United States
6,265
Category rank · Marketing and Advertising
32
Average visit duration
01:11
Pages per visit
1.63
Bounce rate
70.46%
Domain age
32 years
Search share
50.2%
Sources
Where does empower.com's traffic come from?
- Search50.2%
- Direct27.1%
- Display ads5.4%
- Referrals5.3%
- Email3.4%
- Social3.1%
- Paid search3.0%
- Other2.0%
- Generative AI0.4%
Regions
Which countries visit empower.com?
- United States94.1%
- India2.1%
- Canada0.5%
- Puerto Rico0.2%
- United Kingdom0.1%
See how empower.com compares with the most visited websites in the world, the fastest growing websites and sites gaining organic search traffic.
Search visibility
What keywords send traffic to empower.com?
Keyword samples
Estimated visitsMonthly searchesVisits ÷ searches
- empowerBRAND484.72K411.72K118%
- empower retirementBRAND102.21K47.95K213%
- empower loginBRAND22.26K41.46K54%
- empower 401kBRAND15.66K14.49K108%
- empower 401k loginBRAND8.15K25.12K32%
Keyword rankings
Keyword rankings
86.4M
Search estimate
New 1 · Up 2
- Ranking keywords
- 12,400
- Landing pages
- 4
- Search competitors
- 4
- AI citations
- 2
PositionEstimated visits
- google#142M
- gmail#118.2M
- google maps#19.4M
- google drive#14.1M
Full keyword rankings are a Pro feature
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What does empower.com show publicly?
- HTTP 200
- Email authentication
- Hosting ASN
- HTTP
- 200
- Page size
- 191.5 KiB
- Hosting
- CLOUDFLARENET · AS13335
- Email authentication
- SPF · DMARC reject
- TLS
- TLSv1.3 · 39 days
Page and SEO
- Final URL
- https://www.empower.com/
- Title
- Empower | Invest well. Live a little.™
- Description
- Our vision is to transform financial lives through advice, people and technology. Our mission is to empower financial freedom for all.
- Cross-origin redirect
- Yes
- Word count
- 1,552
- Internal / external links
- 54 / 11
- Canonical
- https://www.empower.com/
- Language
- en
- H1 / H2
- 1 / 19
- Images missing alt
- 27 / 46
- OG / Twitter
- OG
Technology and tracking2 tracking
- Technology clues
- Bootstrap · jQuery · Consent manager · Cloudflare
- Tracking clues
- Google Tag Manager · Amplitude
- External script hosts
- cdn.cookielaw.org · cdn.amplitude.com · use.fontawesome.com · static.addtoany.com · cdn.jsdelivr.net · maxcdn.bootstrapcdn.com
- Social links
- facebook.com · x.com · linkedin.com · instagram.com · youtube.com · tiktok.com
- Generator
- Drupal 10 (https://www.drupal.org)
- Server
- cloudflare
- Security headers
- 4 / 6
- HSTS / CSP
- HSTS · CSP
- Cookie
- 1（Secure 1）
Email and DNS securitySet
- SPF
- Set
- DMARC
- Set · reject
- MTA-STS / BIMI
- BIMI
- DKIM selectors
- selector1
- Mail stack
- Proofpoint
- IPv6
- AAAA present
- Site verification TXT
- Adobe · Apple · Atlassian · DocuSign · Google · Microsoft · 2 more
- SOA
- anderson.ns.cloudflare.com
- NS
- anderson.ns.cloudflare.com. · jule.ns.cloudflare.com.
- MX
- 10 mxa-0000fa01.gslb.pphosted.com. · 10 mxb-0000fa01.gslb.pphosted.com.
Hosting and networkAS13335
- A
- 104.18.40.141 · 172.64.147.115
- AAAA
- 2a06:98c1:3108::ac40:9373 · 2a06:98c1:3102::6812:288d
- Hosting ASN
- AS13335 · 104.18.40.0/24
- Hosting organization
- CLOUDFLARENET - Cloudflare, Inc.
- Hosting country
- US
- BGP announcement
- Yes
- TLS
- TLSv1.3 · Verified
- Certificate issuer
- WE1
- Certificate remaining
- 39 days
- Certificate SAN
- DNS:empower.com
robots and AI crawlingHTTP 200
- Robots.txt
- 200
- Global Disallow /
- No
- Sitemap
- URL set · 1,776
- AI explicitly disallowed
- 0
- AI explicitly allowed
- 16
Well-known public paths
- Present / checked
- 0 / 5
Website information
When was empower.com registered?
- Domain
- empower.com
- Registration status
- Domain registered
- Registered
- 1994-07-27
- Registrar
- CSC Corporate Domains, Inc.
- Expires
- 2027-07-26
- Domain age
- 32 years
- DNSSEC
- No
- Registry status
- client transfer prohibited
Similar sites
What sites are similar to empower.com?
Website reports in the same category, with nearby monthly visits.
What's in this report
The report starts with a whole-site monthly visit estimate. Search visibility and public site facts follow when they exist.
- Website traffic is a modeled whole-site estimate, with a source, observation period and confidence.
- Search visibility is ranking keywords and search traffic, listed separately from whole-site visits.
- Missing or partial values stay marked in the report.